Sound Asleep? CURRYS PC WORLD releases Tech Sounds Album To Help The Nation Nod Off

A third of the nation is struggling to sleep amid stresses of 2020 and 73% are napping throughout the day due to exhaustion 40% of Brits already use the ‘sounds of technology’ to help them sleep and so Currys PC World, a music producer, and a sleep expert have produced the Sound Asleep album using household tech The three tracks on the album titled ‘Kitchen’, ‘Living room’ and ‘Home Office’ were recorded in the Currys PC World store in Staples Corner, London

Sound Asleep? CURRYS PC WORLD releases Tech Sounds Album To Help The Nation Nod Off

As a third (29%) of the nation reveals they are exhausted and struggling to sleep amid the stresses of 2020, Currys PC World has teamed up with music producers, Obelisk, and a sleep expert, Hope Bastine, to create the Sound Asleep album –  made with technology to help the nation sleep better. It is available to […]

Estée Lauder Partners with Spotify to Introduce First Voice-Activated Sampling and Personalized Playlist

Leaders in beauty and streaming audio develop innovative program to engage with consumers in support of new

Estée Lauder Partners with Spotify to Introduce First Voice-Activated Sampling and Personalized Playlist

Today, Estée Lauder announced the brand’s new multifaceted campaign with Spotify, providing listeners with a customized playlist and product sample offer for relaxing moments This year, consumers are turning to audio, including music and podcasts, as a source of relaxation and this unique partnership leverages Spotify’s unique streaming intelligence to offer listeners a customized calming playlist […]

Pereira O’Dell and Fifth Third Bank Introduce the ‘BuyNow Blocker’

The ‘BuyNow Blocker’ promotes financial education, encouraging people to think twice before purchasing unnecessary items, and instead save for essentials.

Pereira O’Dell and Fifth Third Bank Introduce the ‘BuyNow Blocker’

With that cute bag on Instagram just a click away from your closet, hyper-targeted social media advertising has made us more vulnerable to impulse buying than ever. So Fifth Third Bank partnered with bi-coastal creative agency Pereira O’Dell, to create a campaign that turns advertising on its head, “blocking” social advertisers in favour of educating people to make more informed […]

The Royal Canadian Legion and HSBC Bank give the iconic Poppy Box a modern makeover.

The Royal Canadian Legion and HSBC Bank give the iconic Poppy Box a modern makeover.

Leading up to Remembrance Day this year Canadians will have a new way of donating to the Royal Canadian Legion through a smartly designed, fully contactless Poppy box. 250 of the aptly named “Pay Tribute” Poppy boxes have been created to give Canadians choice in how they donate while preserving the tradition of wearing a […]

Pinterest commits to amplifying underrepresented creators and businesses

Pinterest commits to amplifying underrepresented creators and businesses

As we continue to build a platform for everyone, it’s important the ideas Pinners discover and take action on are inclusive of our global community. It’s hard to feel inspired if you don’t feel represented. Which is why we’ve taken actions like increased the quality and coverage of our skin tone ranges feature and improved the […]

What if bees had their own Airbnb? The largest insect hotel village in the world

Finnish school kids built the world’s largest insect hotel village in their local town. The hotels provide shelter for important pollination insects that are in decline around the world.

What if bees had their own Airbnb? The largest insect hotel village in the world

Pollinating insects are in decline, and some insect species are facing the threat of extinction.  A world without bees would be a world without coffee, apples, potatoes, strawberries, carrots – and much more. That’s because up to 75% of all of our food crops depend on pollination one way or another. And it’s not just the […]

Put Your Pups’s Brainpower To The Test With Doggy IQ From The GREENIES Brand

New Experience Celebrates the Skills of All Canines and Rewards them with a Rebate on GREENIES Dental Treats

Put Your Pups’s Brainpower To The Test With Doggy IQ From The GREENIES Brand

The GREENIES brand is introducing Doggy IQ, an interactive online test that takes a humorous approach to helping pet parents determine if their dog is a bone-afide genius. In return for completing the test, dog owners will receive a rebate on GREENIES Dental Treats. The test, which was developed by creative agency adam&eveDDB, features three tail-wagging […]

Pinterest announces new global shopping and ad features ahead of holiday season

Pinterest announces new global shopping and ad features ahead of holiday season

This year, we expect holiday shopping to look different, with mobile commerce poised to reach new heights as people find gifts from home. That’s why this week, we’re rolling out new shopping tools for Pinners and advertisers, bringing us one step closer to our goal of making every Pin shoppable. Pinterest is launching ads alongside visual search results, […]

Asda drives live fuel costs across UK using programmatic DOOH

Asda drives live fuel costs across UK using programmatic DOOH

 Following the recent launch of Posterscope’s ECOS NOW programmatic platform, Asda has jumped on board and deployed programmatic out of home activity to drive awareness of where it supplies the cheapest fuel prices across the UK. The move from Asda complements the new functionality of programmatic DOOH activation which is picking up pace across the […]

UK’s leading charities to benefit from donations via smart speaker

Innovate UK funding sees Say It Now team up with Global’s DAX to enable people to donate to chosen charity with a simple Alexa command NSPCC, RNIB, Crisis, Macmillan Cancer Support and Global’s Make Some Noise sign up DAX on board as official media partner

UK’s leading charities to benefit from donations via smart speaker

Some of the UK’s leading charities are set to benefit from a new partnership that enables donors to pledge money quickly, securely and easily through Alexa-enabled devices.  Award-winning voice technology company, Say It Now, has teamed up with digital advertising exchange DAX to enable people to respond directly to radio advertisements on their smart speaker and […]

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