Mastercard and Pele unify UEFA Champions League fans to #StartSomethingPriceless

Mastercard and Pele unify UEFA Champions League fans to #StartSomethingPriceless

 With over 70 different nationalities gracing the field in this season’s UEFA Champions League, Mastercard has teamed up with the world’s greatest player – Pele – to celebrate the unifying power of football and the moments that have Started Something Priceless in the history of the world’s premier club competition. As an Official Sponsor of the UEFA Champions League, […]

innocent Super Juice Gives Londoners a Vitamin Boost to Make their Day Super

innocent Super Juice Gives Londoners a Vitamin Boost to Make their Day Super

A new campaign by Sense London, to support the launch of Super Juice, innocent’s most ‘nutritionally dense’ juice, gives Londoners the chance to try the three recipes (Apple, Pear and Cucumber, Raspberry and Cherry, and Orange and Blood Orange) while out and about in the UK capital. The juices also contain ‘super suggestions’ attached to […]

Toyota puts Paralympic snowboarder in the spotlight with ‘Start Your Impossible’ campaign

Toyota puts Paralympic snowboarder in the spotlight with ‘Start Your Impossible’ campaign

Toyota has launched its worldwide ‘Start Your Impossible’ Olympics campaign in the Netherlands, with an emotional spot by Amsterdam advertising agency Etcetera. The spot features Para-athlete Chris Vos, a 19-year-old snowboarding champion. The 1.40 TV commercial tells the real-life success story of how he overcame adversity and physical limitations, in order to take his place […]

Bacardi Limited Launches “Back to the Bar” Campaign

Bacardi Limited Launches “Back to the Bar” Campaign

February 8th wasn’t just another day in the office for the nearly 5,500 Bacardi employees around the globe who ditched their desks and hit the streets, visiting hundreds of bars around the world to reignite the company’s entrepreneurial spirit and culture. The first annual “Back to the Bar” was timed to coincide with the company’s Founder’s Day […]

Temporary tattoo targets Ireland’s top killer in new Irish Heart Foundation ad

Temporary tattoo targets Ireland’s top killer in new Irish Heart Foundation ad

Cardiovascular disease is Ireland’s number 1 killer, but 80% of premature deaths are preventable. So, a new hard-hitting campaign from the Irish Heart Foundation, #showsomeheart,  developed by award-winning Dublin creative agency Boys and Girls asks Ireland to “Show Some Heart” and offer support for those affected or impacted by cardiovascular disease. Empowering, confident and contemporary, […]

New campaign sees David Beckham “Under Attack” from a swarm of mosquitoes

New campaign sees David Beckham “Under Attack” from a swarm of mosquitoes

 A new campaign backed by a coalition of global organisations and celebrities, is calling upon leaders to prioritise the fight against malaria, or risk undoing decades of unprecedented progress. The Beckham-backed campaign, Malaria Must Die, So Millions Can Live, launches with a film made by Ridley Scott Associates (RSA), showing David inside a glass box […]