New J. Walter Thompson report depicts MENA’s fast-paced evolution

New J. Walter Thompson report depicts MENA’s fast-paced evolution

J. Walter Thompson Middle East and Africa’s Innovation Group released its sixth annual consumer trends report, covering the MENA region for 2018. The “Future 100 Trends and Change to Watch in MENA” captures key themes accelerating the pace of change for consumers in the fast and dynamic economies of Egypt, North Africa, Lebanon, Jordan, the […]

J. Walter Thompson’s Innovation Group Forecasts the 100 Trends Shaping the Future

J. Walter Thompson’s Innovation Group Forecasts the 100 Trends Shaping the Future

The Innovation Group presents The Future 100, our snapshot of the year ahead and the 100 most compelling trends to keep on the radar. https://t.co/196tQURZO5 pic.twitter.com/bFQ2OuEjPD — JWTIntelligence (@JWTIntelligence) December 4, 2017 J. Walter Thompson’s Innovation Group unveiled its fourth annual Future 100 Report. Future 100: Trends and Changes to Watch in 2018 helps readers […]

Shell teams with Jennifer Hudson and Pixie Lott for the next chapter of its #makethefuture campaign

Shell teams with Jennifer Hudson and Pixie Lott for the next chapter of its #makethefuture campaign

 Shell and a band of international stars have unveiled a unique new music video which spotlights a diverse range of clean energy initiatives across the world. ‘On Top of the World’ features five global music artists – including Oscar-winner Jennifer Hudson and British songstress Pixie Lott – and uses cutting-edge custom animation to help […]

HSBC uses a sleepwalker to advertise Apple Pay in Dubai

HSBC uses a sleepwalker to advertise Apple Pay in Dubai

In recent years, Dubai has been making tremendous efforts to become a digitally equipped city – Smart City. With its goal to become paperless for all transactions by 2020, mobile wallet is gaining significant traction to enable more convenience and a secure way to pay. HSBC, one of the most competitive banks in the region, […]

J. Walter Thompson launches business consultancy out of Female Tribes initiative

J. Walter Thompson launches business consultancy out of Female Tribes initiative

J. Walter Thompson London is launching an industry first business consultancy called Female Tribes Consulting, out of its leading global Female Tribes Initiative. Female Tribes Consulting takes the insights and understanding from the global Female Tribes Women’s Index study (8,000 Women in 19 countries) and helps clients re-design their businesses through a female lens by […]

Eclectic Composes the Modern Day Cinematic Score for Debenhams’ Fairy Tale #YouShall

Eclectic Composes the Modern Day Cinematic Score for Debenhams’ Fairy Tale #YouShall

Debenhams unveils its highly-anticipated 2017 Christmas campaign, #YouShall. Scored by Eclectic, the festive advert sees the British retail giant weave a modern-day fairy tale. Creatively devised by J. Walter Thompson London, 2017’s Christmas campaign arguably features the brand’s strongest storytelling yet. The film depicts a modern-day fairy tale, tipping its hat to some of film’s […]

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