The Crunch is Calling

The Crunch is Calling

Old El Paso is demonstrating the powerful call of the ‘crunch’ in latest campaign by VCCP Blue Today, Old El Paso unveils ‘The Crunch is Calling’, a new campaign by creative agency of record VCCP Blue, which is celebrating the joyful, unapologetic messiness of dinner time. In a world where life and food are becoming optimised for efficiency, Old El […]

Tesco Ireland shows why many ‘helps’ make all the difference

Tesco Ireland shows why many ‘helps’ make all the difference

An integrated campaign from BBH Dublin shines a light on everyday Tesco ‘helps’, giving new meaning to its famous tagline, ‘Every Little Helps’. Every Little Helps speaks to the actions Tesco colleagues take every day to help customers and support their communities. These helps, big and small, make a real difference to people’s lives. Now […]

Formula 1® returns to racing with Five Lights, a new cinematic campaign voiced by Colin Farrell

Formula 1® returns to racing with Five Lights, a new cinematic campaign voiced by Colin Farrell

Formula 1® debuted a new global marketing campaign, Five Lights, headlined by a 90-second film voiced by Academy Award-nominated actor and F1 fan Colin Farrell and set to the music track Reign by UNKLE featuring Ian Brown, ahead of the sport’s return at the FORMULA 1 HEINEKEN DUTCH GRAND PRIX 2026. Featuring all 22 drivers, […]

Brandon and Avelo Airlines Launch “If You Know, You Avelo,” Repositioning Regional Airports as the Smarter Way to Fly

Brandon and Avelo Airlines Launch “If You Know, You Avelo,” Repositioning Regional Airports as the Smarter Way to Fly

The agency’s first work as creative and media AOR launches across five origin markets Brandon, named creative and media agency of record for Avelo Airlines in May 2026, has launched “If You Know, You Avelo,” a new campaign that introduces travelers to the convenience of nearby regional airports and encourages them to rethink how they fly. The […]

BAYER’S RENNIE® WIND RELIEF PRO CALLS TIME ON BRITAIN’S OLDEST FART COVER-UP WITH ‘STOP THE BLAME GAME’

BAYER’S RENNIE® WIND RELIEF PRO CALLS TIME ON BRITAIN’S OLDEST FART COVER-UP WITH ‘STOP THE BLAME GAME’

New creative gives a voice to wrongly accused dogs featuring Pete Wicks, Susie Dent, Bill Bailey and Annette Badlan. Rennie®, the UK’s No.1 best-selling heartburn and indigestion tablet brand, has partnered with McCann London and Initiative Media, both part of BOND, Omnicom’s dedicated Bayer unit, to launch a new integrated campaign for Rennie Wind Relief […]

Klook launches new ‘Get Your Travel Right’ global campaign via BBH Singapore

Klook launches new ‘Get Your Travel Right’ global campaign via BBH Singapore

Klook is launching its global brand platform, ‘Get Your Travel Right’, to tackle a growing reality of modern travel: despite having more options than ever before, planning a holiday has never felt more complicated. From hotels to attractions, transport and dining recommendations, travellers are navigating an overwhelming number of websites, apps, reviews, and booking platforms before they […]

NewGen strengthens offer with strategic hires across London and New York, alongside Nordic expansion

NewGen strengthens offer with strategic hires across London and New York, alongside Nordic expansion

Social-first creator agency NewGen today announces a significant expansion across its creative, accounts and US talent divisions, alongside its launch into the Nordics with the appointment of its first regional lead. The agency has made several strategic hires across leadership, production, creative, accounts and AI, alongside strengthening its US Talent department with two senior appointments. The appointments […]

Barclays spotlights how it helps families be a step ahead

Barclays spotlights how it helps families be a step ahead

Barclays, one of the UK’s leading financial services providers, has today unveiled its latest campaign ‘Be a step ahead with Barclays Premier’, highlighting how Barclays Premier helps Mass Affluent customers navigate increasingly complex financial decisions while balancing busy working and family lives. Created by global agency of record VCCP, the integrated campaign responds to a banking category […]

We Are Social Appoints Aidan Goh as Head of Paid Media, EMEA

We Are Social Appoints Aidan Goh as Head of Paid Media, EMEA

Global socially-led creative agency We Are Social has appointed Aidan Goh as its first Head of Paid Media, EMEA. Goh will lead the agency’s vision and strategic direction for paid media across EMEA. He will connect creativity with performance; building integrated, data-driven frameworks that guide how We Are Social plans, activates, and measures media.  Bringing […]