Burger King have been named The YouTube FAB Brand / Marketer of The Year at the 22nd edition of the International Food and Beverage Creative Excellence Awards (The FAB Awards), bagging an impressive 4 x Gold FAB Awards and 2 x FABulous ( Best in Show ) Trophies at The Awards The calculations included the brand’s performance at both the […]
As part of Pride celebrations this year, Global Pride is organizing the first international virtual Pride festival to be hosted on Animal Crossing, the popular social simulation video game series. The festival is one of the activities supporting Global Pride 2020, which was launched this year on April 1 as a partnership between InterPride, the […]
VCCP Media has been appointed to handle all media planning, buying and brand partnerships for English sparkling wine producer Hattingley Valley.
Hattingley Valley is one of the most respected producers of English sparkling wines in the country, with wines recognised in competitions across the globe. To celebrate its 10-year anniversary, Hattingley wished to take a brave move to invest in something new and different, to appeal to a broader audience. The winery decided to seize the […]
Why is it that, on average, we are unhealthier than we have ever been yet the healthiest amongst us are the fittest of any previous generation? How can a whopping 13% of the world’s adult population be obese at a time when we are spending over $4.2 trillion on the global wellness category? In fact, the wellness […]
Mobile and web app development agency, Cuhu, part of the Inc & Co group collective, has launched an innovative new app to challenge negative mental health, addictions, anxiety and stress. Manchester-based digital agency Cuhu has worked with qualified therapists to develop Orpheus. Orpheus has been specially designed to rapidly and effectively help the mental health […]
My position as a gay, black entreprenuer gives me a certain perspective on the reawakening of the Black Lives Matter movement during Pride month. I know how it feels to live as an intersectionality oppressed individual. Being LGBTQ+ is hard. Being black is hard. They present different challenges and together present further struggles to overcome […]
Real-time footfall uplift data tied directly to advertising activity informs marketing spend to maximise influence on customer behaviour Self-serve model increases transparency and control for advertisers
Mobile-first advertising company TabMo has launched In-Store Impact, the latest version of its advanced footfall tracking technology, to help brands and retailers influence and track store visits and optimise marketing spend. It is the first solution of its kind to be available on a self-serve basis for clients that want to manage their own campaigns.In-Store Impact builds […]
• More than half of the UK (56%) value ‘togetherness’ more • A third value material possessions less and 20% put less value on personal appearance • 52% want to see brands treating employees fairly and 47% want to see them focusing more on sanitation and hygiene
A new study, conducted by creative, data and technology agency Wunderman Thompson UK, shows a shift in consumer values as a result of the coronavirus crisis. What has long been a macro trend from valuing material goods to rewarding experiences[1] has sped up, as a third of respondents say they value material possessions less vs. before […]
The Museum of Military Medicine (MMM) has hired London independent creative agency isobel as a brand partner, as it progresses its plans to build a new museum facility and medical innovation hub in Cardiff Bay. MMM are currently in an ambitious long-term transformation programme to relocate the museum from Keogh Barracks, near Aldershot, to Cardiff […]
Global socially-led creative agency We Are Social has appointed Rakesh Chadee as design director in the UK. At We Are Social, he will lead a 15-strong design team working with brands such as Netflix, Audi and Adidas. His focus will be on combining the creativity of design with human needs, resulting in seamless experiences for […]