Brandon Named Creative Partner for Wicked Weed Brewing

Brandon Named Creative Partner for Wicked Weed Brewing

Brandon has been named creative partner for Wicked Weed Brewing following a competitive review. The project began in May 2026 and will see Brandon lead creative campaign development for the craft beer brand, with responsibilities spanning video development, influencer marketing and paid media. The partnership began in May 2026 and will see Brandon develop/design the creative campaign for […]

Being a Goalkeeper Prepared Me for Running an Agency

Being a Goalkeeper Prepared Me for Running an Agency

It can be lonely on the back line and at the top By Steve Scutellaro, CEO, StrawberryFrog When it matters most, everyone’s looking at you. You’re accountable for the wins, but even more for the losses. You’ve got to handle pressure, organize your team, and be a vocal leader. Inspire trust through your composure and […]

HAMLET Sign Rising Star Director Jasper de Maeseneer for Global Representation

HAMLET Sign Rising Star Director Jasper de Maeseneer for Global Representation

International production company HAMLET have signed rising star director, and Gold You Director Award (YDA) winner, Jasper de Maeseneer to their roster for global representation. Initially a drama student, Jasper changed direction and studied film at the prestigious RITCS School of Arts in Brussels. With that extra insight of being able to really get under […]

Ad Results Media Joins Miroma Group

Ad Results Media Joins Miroma Group

Miroma acquires majority stake in Ad Results Media from Shamrock Capital, strengthening its position as a global leader in entertainment marketing and the creator economy Global independent marketing and content company Miroma Group today announced it has acquired a majority stake in Ad Results Media (ARM) from Shamrock Capital, a Los Angeles-based investment firm specialising […]

Perfect Stranger launches as a global integrated creative company from Hornet

Perfect Stranger launches as a global integrated creative company from Hornet

New creative company brings together strategy, brand, advertising, design and production for integrated, end-to-end creative work Multidisciplinary creative studio Hornet today announces the launch of full-stack sister creative company Perfect Stranger, offering brands a fully integrated approach to brand strategy, design and advertising production. Created in response to growing demand for more agile creative partners, Perfect Stranger combines agency-level […]

Avelo Airlines Selects Brandon for Creative and Media Assignment

Avelo Airlines Selects Brandon for Creative and Media Assignment

Avelo Airlines has appointed Brandon as its creative and media partner following a competitive agency review. This partnership began in May 2026 and will see Brandon lead development of Avelo’s Summer 2026 campaign, including creative strategy, campaign development, production, media planning, buying, optimisation, and reporting. The engagement is structured as an initial project assignment, with the potential to […]

Dana Anderson Named Head of Accounts At Argus

Dana Anderson Named Head of Accounts At Argus

Behaviour change marketing and branding agency Argus has named Dana Anderson as Head of Accounts, CEO Caitlin Dodge announced. As Head of Accounts, Anderson leads the implementation of integrated campaigns and branding efforts, specialising in public sector, nonprofit, and mission-driven organisations. A nine-year veteran of Argus, Anderson has also held roles at Zeta Global, eBay […]

LEWIS MOBERLY APPOINTS DANIEL SHERRARD AS HEAD OF STRATEGY

LEWIS MOBERLY APPOINTS DANIEL SHERRARD AS HEAD OF STRATEGY

Leading brand design consultancy Lewis Moberly announces the appointment of Daniel Sherrard as Head of Strategy. Sherrard joins Lewis Moberly from Landor, bringing a fluency spanning both advertising and brand design, having worked on some of the world’s best-known and most loved consumer brands. Over the course of his career, Daniel has worked with leading global businesses including P&G, Unilever, Nestlé, […]

Retailers have two years to ensure they’re the ones in charge of retail media’s inevitable AI shift, report finds

Retailers have two years to ensure they’re the ones in charge of retail media’s inevitable AI shift, report finds

AI will play a key part in the future retail media landscape, says a new guide from Particular Audience – but it warns LLMs will take control if retailers don’t AI will inevitably reshape the commerce media supply chain, with the potential of enormous benefits for advertisers, retailers and consumers. But retailers have only a […]

62% of Marketers Admit They Struggle to Prove the Value of Their Creative

62% of Marketers Admit They Struggle to Prove the Value of Their Creative

Gain Theory’s latest global study of Fortune 500 CMOs reveals that nearly half (49%) cannot confidently justify creative spend to the C-suite, and only 36% apply the same rigor to measuring creative as media. Global marketing effectiveness and foresight consultancy, Gain Theory, today published a new report ‘Creative Effectiveness Decoded: The Global CMO Survey,’ a […]