BT and Wunderman Thompson focus on agritech innovators in the new instalment of “The Future is Now” campaign

BT and Wunderman Thompson focus on agritech innovators in the new instalment of “The Future is Now” campaign

Wunderman Thompson’s latest instalment of BT’s “The Future is Now” campaign focuses on agritech innovator Intelligent Growth Solutions, and BT’s role in fuelling the company’s innovative, future-facing business solutions.  Imagine a world in which farmers can create the perfect weather for growing a wide range of crops in substantially different climates that sit less than […]

BT launches new interactive “Unstoppable” campaign where the audience controls the story

BT launches new interactive “Unstoppable” campaign where the audience controls the story

BT and Wunderman Thompson have launched an innovative new choose-your-own adventure-style interactive campaign.  The “Unstoppable” campaign features an interactive film, created by Wunderman Thompson, which invites the audience to take part and help the hero of the story juggle work and babysitting duties as she lands the biggest opportunity of her career. In the film, we follow BT customer Izzy […]

BT partner with perceptual artist Michael Murphy to deliver 3D installation revealing hidden meaning

BT has launched their latest campaign, 'Connected Experiences', demonstrating how they connect customers at every level

BT partner with perceptual artist Michael Murphy to deliver 3D installation revealing hidden meaning

These days informed and tech savvy customers know what they want – easy interactions in an instant; and they’ll reward companies that give them that. Creating a powerful and memorable experience can become more challenging.  Where customers see one problem, BT see the whole picture, bringing humans and technology together to make the complicated simple and […]

BT makes you double take in new campaign “See Further” illustrated by Noma Bar

BT Security’s latest campaign produced by Wunderman Thompson UK highlights threats hiding in plain sight.

BT makes you double take in new campaign “See Further” illustrated by Noma Bar

Appearances can be deceptive. Sometimes the security threats we face are hiding in plain sight. ​Not just sophisticated attacks – but patches, updates, equipment failure. The routine stuff that can help prevent much bigger issues. ​ That’s why BT Security and its experts are always looking beneath the surface to spot the trends and threats that could impact them […]

BT helps the UK realise its potential with new brand purpose and ambition: “Beyond Limits”

BT helps the UK realise its potential with new brand purpose and ambition: “Beyond Limits”

BT launched its biggest brand campaign in 20 years ‘Beyond Limits’ reveals the company’s ambition to help families and communities across the UK, and companies in Britain and around the world, to remove the barriers of today to realise the potential of tomorrow. The new campaign reflects the changing nature of BT and its focus on […]

Stars of Channel 4 and ITV reveal the Christmas moments that matter most to them in latest BT campaign

Stars of Channel 4 and ITV reveal the Christmas moments that matter most to them in latest BT campaign

BT has launched a new ‘Christmas Connections’ campaign in partnership with Channel 4 and ITV alongside some of the UK’s best-loved TV personalities. The ads feature the likes of Clare Balding, Rachel Riley, George Clarke, Phillip Schofield, Rio Ferdinand and Christine Lampard, all sharing personal stories all about moments that matter during the festive period. […]

BT launches Taboola Feed to bring infinite scroll content recommendations

BT launches Taboola Feed to bring infinite scroll content recommendations

Taboola, the leading content discovery platform, announced a partnership with BT, a leading publisher for news and sports. BT has implemented the Taboola Feed on both mobile and desktop pages driving recirculation of organic publisher content, while also serving sponsored editorial content. BT audiences will now see Taboola Feed – a continuous-scrolling feed of ‘cards’ […]

BT Sport service will be free for broadband customers

BT Sport service will be free for broadband customers

BT has ramped up its marketing campaign for its new Sky-rival BT Sport service, which offers 38 exclusive Barclays Premier League and Scottish Premier League matches, by announcing the service will be free to BT broadband customers. BT Sport 1, BT Sport 2 and ESPN will also provide coverage of the FA Cup, Europa League, […]