New PR consultancy launches offering pharmaceutical companies a unique approach to creating an impactful health communication strategy.

New PR consultancy launches offering pharmaceutical companies a unique approach to creating an impactful health communication strategy.

Identifying an opportunity within the healthcare sector, MISSION agencies Solaris Health and Speed Communications have collaborated to launch a new PR consultancy – Chemistry we Create – taking a bespoke approach to delivering against complex health, brand or disease briefs. Bringing together over 40 years of medical communications, education and PR agency experience, Chemistry we […]

HSN Launches New Creator Platform Powered by impact.com to Seamlessly Collaborate with Creators, Increase Consumer Engagement

HSN Launches New Creator Platform Powered by impact.com to Seamlessly Collaborate with Creators, Increase Consumer Engagement

New platform enables the video commerce retailer to directly engage with creators and influencers, provide insights into engagement, and better connect with today’s modern buyer impact.com, the world’s leading partnership management platform, and HSN, a leader in livestream shopping and video storytelling, today announced the launch of the new creator platform, HSNfluencer, powered by impact.com’s […]

FCB London and D&AD launch AdVocab for industry newcomers

FCB London and D&AD launch AdVocab for industry newcomers

FCB London has launched a free new tool to help newcomers to the industry understand the complex and technical language used in everyday work. AdVocab, created in partnership with D&AD’s New Talent programmes Shift and New Blood, is an encyclopedic tool listing hundreds of words and phrases often heard in the industry to break down the language […]

Onetag launches the industry’s first AI co-pilot for programmatic media curation

Onetag launches the industry’s first AI co-pilot for programmatic media curation

Onetag’s first-of-its-kind AI-driven Smart Curation technology helps programmatic buyers turbo-charge campaign performance, scale and addressability Leading programmatic advertising platform Onetag today announces the launch of its integrated Smart Curation platform, incorporating an innovative AI co-pilot feature to help marketers, DSPs and curation partners more accurately achieve their campaign objectives. The Smart Curation platform serves as […]

ChaChing® Launch Offers Retailers Chance to Give Back to Consumers

ChaChing® Launch Offers Retailers Chance to Give Back to Consumers

New shopping app looks to tackle ever-growing cost of generating online orders as media rates rise and click to purchase falls.  Advertising products on Big Tech platforms now taking up to 50% of retailers’ revenue, squeezing their margins and driving up prices for consumers. ChaChing® is a digital shopping platform currently in final stage of […]

B&B studio creates SUPERKEEN – a food and wellness brand for an anti-inflammatory lifestyle.

B&B studio creates SUPERKEEN – a food and wellness brand for an anti-inflammatory lifestyle.

B&B studio has worked with founder Caragh Keane to create SUPERKEEN, a food and wellness brand designed to support an anti-inflammatory lifestyle. Inspired by Caragh’s own diagnosis of auto-immune disease lupus, and her experiences with the ‘Auto Immune Protocol’ (AIP) way of eating, SUPERKEEN is launching with a range of allergen-free cereals powered by tiger […]

The PHA Group announces international expansion with launch of US agency

The PHA Group announces international expansion with launch of US agency

Independent PR, digital and creative agency, The PHA Group, has announced the opening of Dig & Dig, the group’s first international agency which will have its HQ in Boston, Massachusetts. A digital and social agency, Dig & Dig will offer services including organic and paid social, influencer marketing, Digital PR, SEO, PPC and content marketing. […]

BORN UGLY LAUNCHES ‘UGLY DUCKLINGS’ INITIATIVE TO CHAMPION IDEAS AND POTENTIAL OF YOUNG CREATIVES

BORN UGLY LAUNCHES ‘UGLY DUCKLINGS’ INITIATIVE TO CHAMPION IDEAS AND POTENTIAL OF YOUNG CREATIVES

Brand transformation and creative change agency Born Ugly today announces the launch of its ‘Ugly Ducklings’ initiative to champion and showcase the raw ideas of emerging creatives throughout the country. The initiative sees Born Ugly partner with the Universities of Leeds, Lincoln, Salford, Norwich and Nottingham Trent to offer students outside of London an opportunity […]

Almost Friday Media teams up with Barrett Hofherr to launch Friday Beers in New York

Almost Friday Media teams up with Barrett Hofherr to launch Friday Beers in New York

Almost Friday Media has partnered with creative agency Barrett Hofherr for the launch of their namesake beer brand, Friday Beers. Friday Beers debuts in the New York area on April 27th, 2024. They are coming to New York after releasing their beer in Massachusetts and Rhode Island. A media platform, production company, and lifestyle brand, […]

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