Imagination is the medium in over one hundred OOH executions running throughout the year across the D.C. metro area The National Geographic Society has officially opened the doors of the National Geographic Museum of Exploration, a physical manifestation of the Society’s over 138-year mission to use the power of science, exploration, education and storytelling to illuminate and protect […]
Mobile-first digital platform, created by Synoptic Office, launches to coincide with America 250 Song of America, a Hampsong Foundation project originally in collaboration with the Library of Congress, today unveils its newly redesigned website, a mobile-first digital platform that invites audiences to experience the history of the United States through poetry and song. Timed to […]
New creative company brings together strategy, brand, advertising, design and production for integrated, end-to-end creative work Multidisciplinary creative studio Hornet today announces the launch of full-stack sister creative company Perfect Stranger, offering brands a fully integrated approach to brand strategy, design and advertising production. Created in response to growing demand for more agile creative partners, Perfect Stranger combines agency-level […]
Parallel’s mission is a world first: to put the customer’s voice into every ad impression, using digital twins to identify where ads will resonate most Rob Hall, co-founder of Playground xyz, the attention-based advertising platform acquired by GumGum in 2021, today announced his return to adtech with the launch of Parallel, an industry-first platform introducing […]
Mother Design Shop is a store in the West Adams neighborhood of Los Angeles dedicated to analog craft in various forms. A small collection of well-designed things, most of which are for sale in exchange for money or the explicit promise of creative commissions. An excuse to showcase objects and initiatives from our favorite people, […]
Wonderhood Studios and The Diversity Standards Collective have joined forces to launch the Campaign Inclusion Charter to boost inclusion and representation in advertising and are now urging agencies and in-house teams to sign up too. The new initiative is intended to embed inclusion throughout the creative process, ensuring creative work genuinely reflects the audiences it […]
The expansion sees Haygarth’s Steve Rogers join as ECD of VCCP’s Retail and Experience team, with global appliance leader De’Longhi Group signed as inaugural client for the new offering Integrated global challenger network, VCCP, today announces an evolved era for its retail and commerce capabilities, launching a dedicated Retail Media division and appointing industry heavyweight […]
Without creates new brand for Club Condor to bring unprecedented golf club to central London Strategic branding agency Without has unveiled a new brand for Club Condor, London’s first exclusive destination for the urban golfer built around the complete game of golf. Set within a historic former bank at no.1 Fleet Street, Club Condor will offer an […]
CreatorOS, the creator marketing platform that has powered campaigns for brands including McDonald’s, Three, Crocs, Subway and Channel 4, is today launching Nutcake, an AI-powered assistant designed to help brands and agencies run creator marketing faster, smarter and with less manual effort. This marks a significant evolution for the business, founded in 2020 by Tim […]
Integrated campaigns for Protein Bowls and Complete Health+ roll out nationally across social, video, and digital Colossus has rolled out two new integrated campaigns for Wellness Pet Food, supporting the launch of Wellness Complete Health+ and Wellness Protein Bowls. Titled “Plus Up Every Mouthful” and “A Taste for the Finer Things,” respectively, the work is running nationally […]
