In the UK, Cadbury takes over Piccadilly Lights today with its iconic Cadbury Dairy Milk chunk Today, Cadbury Dairy Milk is launching ‘It could only be… Cadbury Dairy Milk’, an integrated campaign developed by global creative agency of record VCCP, that aims to celebrate the iconic taste of Cadbury Dairy Milk. The equity-driving product campaign brings to life the unmistakable slow […]
Costa Coffee, the Nation’s Favourite Coffee Shop*, today announces the launch of Made With Heart, a new global brand platform and the company’s most significant marketing campaign in recent years. The initiative repositions Costa Coffee’s messaging to highlight the emotional and ritualistic role coffee plays in daily life. Developed by WPP Open X led by VML […]
Created by AMV BBDO, the campaign is inspired by the insight that no two of the UK’s almost 3.5 million cancer journeys are the same Macmillan Cancer Support is building on its “Whatever it takes” brand platform with a powerful new campaign created by AMV BBDO, designed to broaden the charity’s relevance to the true […]
‘Road Happy’ by VCCP is an Ocean Outdoor digital creative competition winner Today, Kwik Fit launches its latest campaign created by its agency of record VCCP, ‘Road Happy’. The digital out of home campaign uses Ocean Outdoor’s vehicle react technology to anonymously scan cars as they are stuck in queues at traffic lights, serving drivers with a joke according to the make, […]
The professional network of over 50,000 brand marketers is bringing its unique event series to the UK and Europe Brand Innovators, the global community of over 50,000 senior brand marketers from Fortune 500 and other leading brands, has announced a major expansion into the UK and Europe, with 10 events scheduled for 2025, including the […]
With Glastonbury resale underway, Sam Ryder, Self Esteem and Greentea Peng back campaign to take the train and do our bit for the planet As festival season kicks off across the UK, the climate movement — “I came by train” — is launching a new campaign encouraging music lovers to ditch the car keys and […]
BrewDog Distilling Co.’s Abstrakt Vodka brought a splash of colour and creativity to East London on April 22nd with the debut of their first OOH campaign. The vodka brand, made for the nonconformist, revealed an installation on Quaker Street in Shoreditch, featuring an all-white billboard. From 12pm, curious passersby were invited to make their mark […]
Integration unlocks real-time buying, dynamic targeting, and smarter campaign delivery across Elevision’s high-impact UAE and UK inventory Elevision, the UAE’s leading digital-out-of-home (DOOH) media company, has announced a new partnership with VIOOH, the leading premium global digital out of home (DOOH) supply-side platform. The integration will enable advertisers to programmatically access Elevision’s premium screen inventory […]
Creative Circle, a not-for-profit organisation owned by the UK’s creative community, and Global, the Media & Entertainment group, have joined forces to launch The Creative Town Hall (CTH) – a nationwide initiative to inspire creativity and elevate the influence of the UK’s creative advertising industry on a global stage. The Creative Town Hall will kick off […]
Today, VIOOH, the leading premium global digital out of home (DOOH) supply-side platform, announced a new UK-wide programmatic partnership with Zoom Media UK, a digital media owner renowned for owning and operating digital advertising within gyms and health clubs across the UK, the US and Canada. Zoom Media UK offers brands the opportunity to connect […]