KAYAK CAMPAIGN ENCOURAGES PEOPLE TO GO SEE FOR THEMSELVES

KAYAK CAMPAIGN ENCOURAGES PEOPLE TO GO SEE FOR THEMSELVES

UK marketing push takes off today with McCann The world’s leading travel search engine KAYAK, has launched a new campaign this week, in its first major UK marketing push since the pandemic. “Seize the holiday” features KAYAK’s new tagline “Go see for yourself”. The work was created for the UK in partnership with McCann Manchester. […]

WACL’s #RepresentMe campaign champions positive representation of women in advertising

WACL’s #RepresentMe campaign champions positive representation of women in advertising

The campaign is WACL’s first ever advertising campaign and comes as it celebrates its 100th year On Saturday 27th May WACL launches a campaign which runs across AV, print, OOH and digital and is designed to engage the UK public and the advertising industry in the power of positive female representation in advertising. The campaign comes in WACL’s […]

Snapchat reveals UK Monthly Active Users

Snapchat reveals UK Monthly Active Users

For the first time, Snapchat has published its local monthly active user figures – revealing that it now has over 21 million monthly active users in the UK. This growth comes as Snapchat continues to serve its UK community with a unique visual messaging experience, trending augmented reality lenses, engaging local content from news and […]

Schbang UK appoints Sarah Coles as Creative Director.

Schbang UK appoints Sarah Coles as Creative Director.

The company continues to strengthen its leadership in the UK. Schbang UK has bolstered its leadership team in the UK with the appointment of Sarah Coles as Creative Director and Partner. She previously worked at Wieden + Kennedy, Havas Group and Hakuhodo and has a track record of creating effective communication for global brands like […]

Alzheimer’s Society, with New Commercial Arts puts out tactical ‘Unmemorabilia’ ad for the Coronation to highlight statistic ‘1 in 3 people born today in the UK will develop dementia’

Alzheimer’s Society, with New Commercial Arts puts out tactical ‘Unmemorabilia’ ad for the Coronation to highlight statistic ‘1 in 3 people born today in the UK will develop dementia’

Alzheimer’s Society, and agency partner New Commercial Arts, highlighted the shocking statistic that 1 in 3 people born today will develop dementia in their lifetime through a tactical ad launching the day before the Coronation and running the bank holiday weekend on Press, OOH, Social. The creative leads with the arresting headline, ‘A day one […]

B&Q launches first insights-driven Trend Badge campaign on Pinterest

B&Q launches first insights-driven Trend Badge campaign on Pinterest

B&Q and Pinterest announce the launch of their co-branded campaign, marking the retailer’s first time utilising the platform’s unique Trend Badge feature. Pinterest’s trend prediction report released in December revealed that one of the big interiors trends for 2023 would be ‘Home Front’ – as consumers will be focusing attention on dressing and decorating the […]

Marmite answers question on every expectant parent’s mind – is my baby a (Marmite) lover or a hater?

Marmite answers question on every expectant parent’s mind – is my baby a (Marmite) lover or a hater?

Marmite is launching a tongue-in-cheek campaign featuring parents-to-be who are looking to find out whether their babies are lovers or haters – of Marmite, that is. The “Baby Scan” campaign was created by adam&eveDDB and uses a healthy dose of humour to illustrate that the brand is aware of how divisive its flavour is. It […]

Spark Foundry’s Insight Accelerated report finds that VR enthusiasm soars, live shopping is growing, and sustainability tops searches in Q1 2023

Spark Foundry’s Insight Accelerated report finds that VR enthusiasm soars, live shopping is growing, and sustainability tops searches in Q1 2023

Spark Foundry, the UK Acceleration agency, outlines Q1 2023 trends in its latest insights report looking at Social Commerce, Sustainability and Gaming. Key stats are: Using Social Sparks (social listening), Intent-Based Planning (semantic analysis) and The Street (external panel), Spark Foundry’s ‘Insights Accelerated’ report looks at the trends in consumer spending and search habits when […]

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