Creative partnership with We Are Social extended for additional two years

Creative partnership with We Are Social extended for additional two years

Global socially-led creative agency We Are Social will continue its partnership with Daimler Truck AG, extending a relationship that first began in 2018. We Are Social’s Germany team has been reappointed to handle the global social communications for Mercedes-Benz Trucks for a further two years, following a routine retendering process. The remit will see We […]

Digital 2027 in the UK: Brits spend over 16 Hours a week on social media and AI reshapes brand discovery

Digital 2027 in the UK: Brits spend over 16 Hours a week on social media and AI reshapes brand discovery

Digital 2027: The United Kingdom, from We Are Social, the socially-led creative agency, and Meltwater, a global leader in media, social and consumer intelligence, is a 167-page deep dive covering the entire UK digital ecosystem; from social media to ecommerce, mobile to smart devices, and more. According to the report, over 68.5 million people are […]

Deliveroo partners with We Are Social

Deliveroo partners with We Are Social

We Are Social is driving forward a centralised approach for paid social performance content, and select campaigns across key European and Middle Eastern markets for Deliveroo. To deliver this, the account will be serviced by a cross-market team leveraging We Are Social’s network across its UK, Italy, France, and Dubai offices. Together, they will cover […]

Digital 2027 Report: One in three people globally now use Gen AI, as social media users reach 5.81 billion

Digital 2027 Report: One in three people globally now use Gen AI, as social media users reach 5.81 billion

We Are Social, the socially-led creative agency, and Meltwater, the global leader in actionable intelligence for PR, communications and marketing teams, have released Digital 2027, their latest annual report on social media and digital trends worldwide. Digital 2027 reveals major milestones in artificial intelligence and social media adoption, with more than a third of the […]

We Are Social introduces new creator marketing model to combat outdated influencer approaches

We Are Social introduces new creator marketing model to combat outdated influencer approaches

New report shows how brands like KFC, Rexona and Samsung have rapidly evolved their creator marketing strategies Global socially-led creative agency We Are Social has launched a new report, We Are Social Decodes: The New Creator Operating Model, aimed at helping brands dismantle outdated silos within their creator marketing strategy. With 81% of Gen Z […]

We Are Social Hires Jeff Bowerman as Executive Creative Director

We Are Social Hires Jeff Bowerman as Executive Creative Director

Global socially-led creative agency We Are Social has appointed Jeff Bowerman as Executive Creative Director in the UK. Bowerman joins from digital agency DEPT, where he served as Executive Creative Director across the UK and Ireland for six years, overseeing creative, design, social, production, and creative technology teams. Bowerman will now lead We Are Social’s […]

ANDREX URGES BRITAIN TO ‘TREAT YOUR BITS’ IN NEW CAMPAIGN FOR SKIN PROTECT

ANDREX URGES BRITAIN TO ‘TREAT YOUR BITS’ IN NEW CAMPAIGN FOR SKIN PROTECT

New integrated campaign brings skincare culture to the bathroom as Andrex launches the UK’s first clinically proven toilet tissue to help protect intimate skin. Campaign marks the latest evolution of the Andrex ‘Get Comfortable’ platform, spanning social, earned, influencer, paid media, retail and experiential. We Are Social leads the creative and social strategy, collaborating with […]

We Are Social Appoints Aidan Goh as Head of Paid Media, EMEA

We Are Social Appoints Aidan Goh as Head of Paid Media, EMEA

Global socially-led creative agency We Are Social has appointed Aidan Goh as its first Head of Paid Media, EMEA. Goh will lead the agency’s vision and strategic direction for paid media across EMEA. He will connect creativity with performance; building integrated, data-driven frameworks that guide how We Are Social plans, activates, and measures media.  Bringing […]

We Are Social launches Minecraft experience with One Voice to raise awareness of animal testing

We Are Social launches Minecraft experience with One Voice to raise awareness of animal testing

Global socially-led creative agency We Are Social in France has partnered with animal protection organisation One Voice to launch The Memorial, an immersive experience in Minecraft designed to raise awareness of the millions of animals used in laboratory testing every year. Created within one of the world’s most popular video games, The Memorial transforms the issue of animal testing into an […]

We Are Social Sport spotlights the new era of female F1 fandom

We Are Social Sport spotlights the new era of female F1 fandom

We Are Social Sport, the sports division of socially-led creative agency We Are Social, has launched ‘Fandoms You Need To Know About’, a new editorial series that foregrounds under-researched sports subcultures and helps brands maximise sponsorship impact. We Are Social Sport argues with fandoms and culture around sports evolving faster than ever, marketers that frequently […]

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