IKEA challenges the use of the verb “to help” in the home to fight gender inequality

IKEA challenges the use of the verb “to help” in the home to fight gender inequality

For International Women’s Day, IKEA wrote an open letter to Treccani – one of Italy’s most important dictionary – to analyse how the question “Can I help?” at home shifts the responsibility of housework exclusively to women. IKEA has always tried to improve home life for all. Year after year, the brand studies the behaviours […]

We Are Social promotes Lauren Underwood to global communications director

We Are Social promotes Lauren Underwood to global communications director

Global socially-led creative agency We Are Social has promoted Lauren Underwood to the role of global communications director. Previously communications director for the agency’s London office for eight years, she will now be responsible for raising awareness of We Are Social to a global audience, through PR, social media and content. Underwood will provide strategic […]

We Are Social makes series of production and creative hires and promotions following year of growth

We Are Social makes series of production and creative hires and promotions following year of growth

Global socially-led creative agency We Are Social has bolstered its creative and production offerings in the UK with a number of senior hires and promotions, following a year of significant client wins and more than 60 new hires.  Jo Lumb has been promoted to head of We Are Social Studios, the agency’s standalone production division. […]

Kraft Heinz appoints We Are Social as social agency for Heinz in Continental Europe

Kraft Heinz appoints We Are Social as social agency for Heinz in Continental Europe

Global socially-led creative agency We Are Social has been appointed by Kraft Heinz Continental Europe as its social media agency of record for Heinz in the region.  The agency, which has six offices in Europe and 15 globally, will kick off the relationship with Kraft Heinz by delivering a strategic and creative digital approach to promote […]

New report finds 1.3 million new users joined social media every day during 2020: 15 new users every second

Digital 2021 shows significant increases in internet and social media users over past 12 months

New report finds 1.3 million new users joined social media every day during 2020: 15 new users every second

We Are Social, the socially-led creative agency and Hootsuite, the global leader in social media management, have released Digital 2021, their latest annual report on social media and digital trends.  With much of the world spending a significant amount of 2020 in lockdown, Digital 2021 shows that social media users have grown at the fastest […]

Get The Nook Lidl Christmas Jumper Now Available In Animal Crossing

· Lidl’s new campaign will see shoppers able to access the must have knitwear virtually through Animal Crossing · Available to download for free from today to coincide with the recent in game Winter Update · The campaign was concepted and produced by Lidl's retained social media agency, We Are Social

Get The Nook Lidl Christmas Jumper Now Available In Animal Crossing

Hot on the heels of the news of Lidl’s branded Christmas jumper launch, the retailer announces that shoppers can also access the jumper free of charge virtually through Animal Crossing, 2020’s hugely popular Nintendo Switch game. The campaign was concepted and produced by Lidl’s retained social media agency, We Are Social and launches to coincide […]

‘Leading By Example’ gives Audi and Tottenham Hotspur fans exclusive access to one of the world’s best Head Coaches

‘Leading By Example’ gives Audi and Tottenham Hotspur fans exclusive access to one of the world’s best Head Coaches

With access to football games and live sporting events limited this year, Audi, as part of its sponsorship of Tottenham Hotspur, has launched a campaign to help football fans get inside the mind of Head Coach Jose Mourinho. ‘Leading by Example’ is an intimate conversation that combines elements of a TED Talk and a post-match […]

Think Forward 2021 report reveals the six trends that will shape social media next year

We Are Social’s research shows people turning to social media for intimacy, advocacy and the simple life

Think Forward 2021 report reveals the six trends that will shape social media next year

Global socially-led creative agency, We Are Social, has launched the latest edition of its annual trends report, Think Forward 2021.  Focused on the notion of ‘The Social Reset’, the report recognises the role that social media has played in shaping people’s experiences in a highly disruptive 2020, and how relationships with these channels have undergone an […]

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