Global socially-led creative agency We Are Social today launched the latest edition of its annual trends report, Think Forward 2024. This year’s report, titled ‘The Social Reckoning’, examines how, in a backdrop of increased commercialisation and commodification, people on social media are rethinking and reframing their worth. They are examining the value derived from their […]
Global socially-led creative agency We Are Social has released ‘Future of Influence’, a report which examines how influencer marketing is set to evolve over the next few years. The report is based on a series of recent events run by the agency, which were informed by expert interviews, from academics to journalists to creative technologists, […]
Global socially-led creative agency We Are Social has released Think Forward: Sports Edition, a report covering emergent trends in digital sports culture. The agency has delved into the trends shaping sports marketing right now, helping sports brands, sponsors and rights holders address arguably the biggest crisis facing sport – why the next generations are switching […]
Report from We Are Social also finds that UK social media ad spend has increased more than 25% year-on-year We Are Social, the socially-led creative agency, and Meltwater, a global leader in social and media intelligence, have released Digital 2023: The United Kingdom, which covers social media and digital data and trends in the country. […]
Global socially-led creative agency We Are Social has appointed Dan Keefe as head of We Are Social Studios in London. Leading a team of six, Keefe will focus on championing creative excellence and pushing filmmaking boundaries in social-first production at We Are Social Studios. In 2022, its most successful year to date, the division produced […]
We Are Social is bolstering its cultural insights offering with the promotion of Susie Hogarth to the role of Global Head of Cultural Insights. Hogarth, the former Senior Research & Cultural Insights Director for We Are Social UK, takes over the global role from Lore Oxford who has left the company. Hogarth will be on […]
We Are Social, the global socially-led creative agency network, has further expanded its international presence by opening a new office in Amsterdam. The new Amsterdam office is led by Sam Grischotti, Managing Director of We Are Social Netherlands, who reports to Gabriele Cucinella, Stefano Maggi and Ottavio Nava, the Regional Leads for the EU Area. […]
We Are Social, the socially-led creative agency, has worked with Sky to unveil the world’s first TV orchestra featuring Sky Glass; the new streaming TV from Sky, with six powerful speakers and 360° Dolby Atmos® sound built-in. Filmed at the English National Ballet and produced by We Are Social Studios, the campaign highlights the high […]
We Are Social expands reach in South East Asia with
acquisition of Singapore-based Kobe
McCain unveils RuPaul’s Drag Race Star, Baga Chipz as Creative Director