For the first time ever smartphones and tablets accounted for over half of online sales in the United Kingdom. During the period November 2015 to January this year, 51 percent of UK online retail sales took place using smartphones and tablets. This is a significant increase on the 45 percent share recorded in the third […]
On the day of Korean SAT (Scholastic Aptitude Test) in November 2015, a short film was revealed on YouTube. It first shows students in a classroom taking an exam. Suddenly, one by one, the students break into tears because of what is written on the exam paper. The film is part of ‘Healing Exam’ campaign […]
Brand and packaging design expert Sun Branding Solutions has launched bespoke product management software system, SUNrise, to make getting products to market quicker and easier. The tool, aimed primarily at brands and FMCG retailers, is designed to simplify and accelerate the product launch process. From the first big idea through to design and beyond, SUNrise […]
Hilton is launching the biggest global campaign in its 97-year history called ‘Stop Clicking Around’ that encourages travellers to book rooms directly through the brand instead of hunting around on other sites like Expedia to find the lowest prices. The international hotel chain’s latest initative attempts to show consumers the perks of joining and booking […]
The National Basketball Association (NBA) and premium sports website SPOX.com, part of Perform Media Deutschland GmbH, announced an expanded multiyear partnership to provide season long digital content on NBA.de, the NBA’s official online destination in Germany. SPOX.com, named “Best Sports Website 2015” at last year’s National German Sports Journalists ceremony in Hamburg, will offer fans […]
Leading European airline Lufthansa has launched a new animated short film to support its online Book-a-Group tool, designed to help travel agents book flights for large groups of ten or more travellers more easily. The content was produced by creative agency Space. The short film will be used by Lufthansa in online B2B portals and […]
64.5 per cent of visits to online retail sites in the UK in 2015, came from mobile phones, according to a report from SimilarWeb. Mobile maintained the majority share of visits across all of the top UK retail sites. Perhaps surprisingly, the sites with the largest mobile share weren’t those for pureplay online retailers Amazon (64 per cent) or eBay (59 per […]
Assistance dog charity Canine Partners has launched its brand new website with a January online shop sale. Users will be able to grab a bargain with items as much as 50 per cent off. Sale items include shower jackets, umbrellas, diaries, travel mugs, cuddly toys and stationery from as little as 25p (plus P+P). Canine […]
According to research unveiled January 14, convenience is the key factor for the future of retail and Click & Collect is leading the charge: around one in five (18%) believe that the service ‘changed the way they shopped’ last year, beating mobile phones, tablets and smartwatches, while more than a quarter (26%) say it’s making […]
Facebook is reportedly testing an extension of Facebook to the mobile web. According to AdExchanger, the social network giant is one month into a test involving around 10 publishers, including social publisher, Diply. Up until now, Audience Network ads have only been available in-app. If Audience Network is fully deployed to the mobile web, it […]