Tommy’s and Mindshare harness social media noise to challenge silence around baby loss and connect bereaved parents

Tommy’s and Mindshare harness social media noise to challenge silence around baby loss and connect bereaved parents

Today, Mindshare, part of WPP, and Tommy’s, a charity funding research into baby loss, launch a campaign to challenge the cultural silence around the issue using one of the loudest tools at our disposal: social media.  At a time when we are more connected than ever before, there remains a deafening silence around baby loss […]

Tommy’s launches its first ever pre-conception #AreYouReady campaign

Tommy’s launches its first ever pre-conception #AreYouReady campaign

The Big Shot launches Tommy’s new campaign #AreYouReady for pregnancy – Tommy’s first ever pre-conception campaign in partnership with Public Health England (PHE), the Royal College of Obstetricians and Gynaecologists (RCOG) and the UCL institute for Women’s Health. The integrated digital campaign will go live across Facebook, Instagram and Youtube and will educate women about […]