Creative agency Boys + Girls’ latest work for Amnesty International highlights the plight of oppressed parents and children, and raises the question of whether America can still claim to be the land of the free. The agency’s emotional reaction to what’s unfolding demanded an immediate reaction, which is why they created this radio ad for Amnesty […]
Legal & General Investment Management (LGIM) launches its consumer facing campaign “Own Your World”. Created by M&C Saatchi, appointed in March 2018, the campaign has a disruptive feel, designed to bring to life LGIM’s vision to empower more people to start investing in the things they care about. This vision is underpinned by a clear […]
Anthem Worldwide, the global creative agency has continued its partnership with McVitie’s owner, pladis group to create packaging designs for a limited- edition line extension to the much-loved Jaffa Cakes brand. Following Jaffa Cakes’ packaging refresh in 2017 celebrating consumers’ unique approach to eating the product, also created by Anthem, pladis group briefed the agency […]
With the sun shining and flora in full bloom, ignis and Calvet Wines brought a little bit of French ‘je ne sais quoi’ to the very British Blenheim Palace Flower Show. Sampling a Sauvignon Blanc, a Muscadet and a St. Emilion, attendees were invited to try the wines with a selection of complimentary canapes designed […]
The use of voice activated virtual assistants has rocketed in UK homes this year. The latest figures claim one in 10 Brits now own at least one device – but just how are Alexa and pals enhancing British consumers’ lives? Are smart speakers actually making us smarter? And are they using these devices to engage […]
J. Walter Thompson Saudi Arabia has retained the Consumer Business Unit (CBU) account for Saudi Telecom Company (STC) and additionally been awarded the operator’s Corporate Account, after a rigorous selection process across multiple international agencies. STC launched an exhaustive communication pitch process in order to identify a communications partner that would support the telco operator […]
Whalar, the influencer marketing company that connects brands with creators, has welcomed two C-Suite hires, Mike Hondorp as Chief Growth Officer in the US and Luke Townsin as Chief Growth Officer in EMEA. In their new roles, Hondorp and Townsin will be responsible for expanding Whalar’s business internationally and across categories to attract new clients. […]
In 2018, Häagen-Dazs is returning to the All England Club as the Official Ice Cream of The Championships, Wimbledon, for the third year running. This year, in an inspired celebration of their ambassador Grigor Dimitrov’s favourite ice cream flavour, Cookies & Cream, the brand is challenging the classic champion Strawberries & Cream to an epic […]
Grand Visual kicks-off a unique, large-format Augmented Reality (AR) experience at Zürich’s main train station for Coca-Cola. The campaign celebrates the FIFA World Cup and the soft drinks brand continued support of the game. Lucky fans get to experience firsthand, what it’s like to play alongside Switzerland’s Xherdan Shaqiri on-screen. Participants are treated to […]
GB Basketball has unveiled a powerful new look, designed by brand, creative and digital agency Mr B & Friends, ahead of the U17 Basketball World Cup later in June 2018. Together with photography and motion studio Shadowplay, Mr B & Friends has created a brand and graphic language that reflects the urban roots of the sport, […]