Dot Go, The World’s First “Object Interaction” Platform for Blind and Visually Impaired People Launches in App Store Globally

Serviceplan Innovation and Dot Incorporation continue their innovative collaboration with the Dot Go app, a community-driven platform that recognises objects and connects these to specific actions. Dot Go helps the visually impaired to navigate the world, find objects and automate daily tasks which enable them to lead a more independent life.

<strong>Dot Go, The World’s First “Object Interaction” Platform for Blind and Visually Impaired People Launches in App Store Globally</strong>

Dot Go, The World’s First “Object Interaction” Platform for Blind and Visually Impaired People Launches in App Store Globally

Digital Citylights Equipped With AI-Based Software And Built-In Cameras Fighting The Dramatic Rise In Mental Health Issues   

Anxiety Meter can measure passers-by's anxiety with their permission. One-third of passers-by interacted with the ad 817 % longer than the DOOH average. The ones with the highest level of stress received a free preventive check-up.

Digital Citylights Equipped With AI-Based Software And Built-In Cameras Fighting The Dramatic Rise In Mental Health Issues   

Digital Citylights Equipped With AI-Based Software And Built-In Cameras Fighting The Dramatic Rise In Mental Health Issues   

Serviceplan Bubble and O2 Build an Interactive “Every Home” Experience in Minecraft

Building "Every Home" block by block: In a social stunt, Serviceplan Bubble and O2 made the key visual of the recently launched "Every Home" campaign an interactive experience using Minecraft. The final stages of the “Every Home” build starring well-known gaming influencers and the start of the competition was streamed live on Twitch. The result: 270,000 viewers, more than three hours of live streaming, 4.7 million minutes watched (time spent with brand) and 1,200 participants in the raffle.

Serviceplan Bubble and O2 Build an Interactive “Every Home” Experience in Minecraft

Serviceplan Bubble and O2 Build an Interactive “Every Home” Experience in Minecraft

BT’S New Brand Campaign Demonstrates How The Nation Can Avoid Broadband Nightmares With Unbreakable Connection Of Its 3+ Hybrid Broadband, Backed Up By EE’s Mobile Network

BT launches its latest advertising campaign, Broadband Nightmares, which takes the form of a short horror film to showcase the power of BT’s Halo 3+ Hybrid Broadband in combatting the nation’s broadband frustrations The latest campaign which dramatises the nightmares broadband delays can cause, celebrates BT’s hybrid broadband backed up by EE, the UK’s best mobile network The campaign launches 6th May and leads with a 30-second TV ad

BT’S New Brand Campaign Demonstrates How The Nation Can Avoid Broadband Nightmares With Unbreakable Connection Of Its 3+ Hybrid Broadband, Backed Up By EE’s Mobile Network

BT’S New Brand Campaign Demonstrates How The Nation Can Avoid Broadband Nightmares With Unbreakable Connection Of Its 3+ Hybrid Broadband, Backed Up By EE’s Mobile Network

WUNDERMAN THOMPSON  Launches New Analysis ‘NEW REALITIES: INTO THE METAVERSE AND BEYOND’

Latest survey, ‘New Realities: Into the Metaverse and Beyond’, reveals that awareness of the metaverse has more than doubled in less than a year 76% percent of people feel the metaverse will allow for authentic self expression 90% think it will have an impact on sport and entertainment 74% feel it is the future

WUNDERMAN THOMPSON  Launches New Analysis ‘NEW REALITIES: INTO THE METAVERSE AND BEYOND’

Wunderman Thompson Intelligence this week publishes New Realities: Into the Metaverse and Beyond, an analysis and roadmap for adland which expands upon the groundbreaking Into the Metaverse study. While the stats and survey have been invaluable, this new paper shows brands and agencies clear directions in a tech field where 74% of people feel it will be the future.  Its […]