Mars Petcare’s CESAR Brand Launches New Ad Campaign: Wholesome Bowls

To introduce their line of WHOLESOME BOWLS Wet Dog Food, CESAR has launched a campaign highlighting how much better it is to be a dog today than in the past.

Mars Petcare’s CESAR Brand Launches New Ad Campaign: Wholesome Bowls

The use of terms like “pet parents” and “fur babies” imply that pets are increasingly becoming integral members of our families. From having their favorite stick used as kindling to waiting on owners to finish their never-ending chores, dogs have come a long way from being our lovable burdens to our equals. In this new adcampaign, we witness that evolution […]

Havas Group Partners With Award-Winning Creative Agency BLKJ In Singapore To Form BLKJ Havas

Havas Group Partners With Award-Winning Creative Agency BLKJ In Singapore To Form BLKJ Havas

Havas Group today announced the acquisition of a majority stake in Singapore-based creative agency BLKJ. The agency will join forces with the Havas Creative network and will strengthen the Group’s creative operations in South East Asia. BLKJ, founded at the end of 2016 by Rowena Bhagchandani (CEO) and Creative Partners Joji Jacob, Lester Lee and Khalid Osman, […]

Experimenting – the best bet you’ll place this year

User experience expert highlights three types of business experiments to create growth opportunities in 2021.

Experimenting – the best bet you’ll place this year

Finding ‘hidden’ revenues is something all businesses could do with this year. And one way to achieve this can be through growth experimentation. So why is 2021 the year to become an ‘Experiment Business’? Jess Sherratt, Head of User Experience at Digital Product studio Code Computerlove, explains: “In times of great change – experimenting within an ever-altering consumer […]

438 creates additional business division to support SMEs through the pandemic

438 creates additional business division to support SMEs through the pandemic

Knutsford-based integrated marketing agency, 438 has launched a new division, specifically focused on offering SMEs a range of tailor-made brand support packages to help them power out of lockdown. The introduction of its ‘WORKS’ brand comes on the back of new research that 80 per cent of SMEs have seen their revenues decline in the past 12 […]

Absurd grows team following hat-trick of client wins

Manchester headquartered strategic design agency Absurd is making a number of new hires across strategic design and technology, as it reports a 113% growth in its first quarter.

Absurd grows team following hat-trick of client wins

The appointments come on the back of Absurd being awarded a number of major new projects, three resulting from competitive pitches.  The agency, which specialises in digital products and service design, works as the design partner for large organisations through to scale-ups, with long-standing clients including Umbro, Brother and LV=. After a successful inaugural service design programme […]

Public Health England And NHS England Highlight Warning Sign That Could Indicate Lung Cancer In New Integrated Campaign

- Push aims to raise awareness of the fact that a cough lasting three weeks or more could be a sign of lung cancer. - Campaign created with M&C Saatchi.

Public Health England And NHS England Highlight Warning Sign That Could Indicate Lung Cancer In New Integrated Campaign

Public Health England and NHS England have today revealed “Warning sign”, a major new campaign to raise awareness of the fact that a cough lasting three weeks or more could be a sign of lung cancer. The integrated campaign was developed with creative agency M&C Saatchi. PHE NHS Lung Cancer FINAL from M&C Saatchi FILM on Vimeo. Lung cancer is […]

Digital Natives Announce Creative Hire

Digital Natives Announce Creative Hire

Social-first creative agency Digital Natives have appointed Pete Sanna as creative director following a year of sustained growth. Pete joins from Iris, where he spent the last six and a half years as Associate Creative Director, leading social as part of a number of integrated campaigns for global brands including Shell, Samsung, Sane and Philips […]

McCoy’s unleashes ‘The Beast’ in new ENGINE Creative campaign for KP Snacks

McCoy’s unleashes ‘The Beast’ in new ENGINE Creative campaign for KP Snacks

ENGINE Creative’s latest campaign for McCoy’s crisps introduces “The Beast,” a demanding creature whose cravings can only be satisfied by the extreme flavours of McCoy’s.  McCoys1 from ENGINE on Vimeo. Directed by Blinkink’s Joseph Mann, the series of ads are set in everyday scenarios in which a person snacking on some disappointing very plain crisps unleashes a furry […]