From revealing your pants to co-workers to forgetting about your offensive mug, people working from home have discovered there are a multitude of video call fails just waiting to embarrass them. Forever Beta’s Beta Alliance, alongside their in house creative, production and media team, pulled all of these fails together in one comedically cringy quick […]
Viewtoo, an immersive agency based in Italy, created a free augmented reality (AR) tool to guide people on how to use face masks effectively. The company recognises that many people are unsure of how to use the masks correctly in order to keep themselves and others safe, potentially leading to new cases as people head […]
The importance of long-term brand building and consumer trust in strange times by Vaughan Edmonds, Planner, Sense
We find ourselves in incredible times. On 1st January 2020, no one could have predicted where we’d collectively be three months into the new decade. A global health crisis appearing from nowhere, costing lives and straining the world’s already stretched health services. A terrible economic cost, with many jobs lost and businesses folding. There have been […]
Billion Dollar Boy has become the first-ever influencer marketing agency to be admitted to the IPA. The agency, which describes itself as The Creative Agency for The Influencer Age, will now work closely with the IPA to help build and develop Influencer Marketing as a grown-up viable channel within the advertising and media industry and […]
Helping the UK to stay as active and healthy during lockdown
Vitality has today announced a new campaign to provide valuable support to both their members and beyond during this unprecedented time. Focusing on supporting the nation’s wellbeing whilst operating within the current Government restrictions, ‘Vitality At Home’ reflects the brand’s core purpose of helping people live active, healthy lives, even in these challenging and unprecedented circumstances. […]
Ebiquity, a leading independent global media and marketing consultancy, is pleased to announce the appointment of Nick Waters as its Group Chief Executive Officer. Nick will join the Company on 1st July 2020 and be appointed as an executive Director of the Board. Alan Newman, currently Interim Chief Executive Officer, will resume his role as Chief Financial […]
Age UK, in tandem with creative agency Brave have launched a new film starring Jim Broadbent to support the Charity’s £10m Coronavirus Emergency Appeal. The donations will ensure that the charity vital advice and information line can continue to safely help the older people who feel lonely, but also will help funding food supplies and […]
The British Red Cross has launched a new TV advert as part of its wider ‘Kindness will keep us Together’ campaign, to reassure the public that although this virus may keep us apart, kindness will keep us together. The advert premiered on national television this week on ITV, Channel 4, and Sky amongst others. It will run for two weeks and […]
Together we can turn this around
St. Luke’s is launching a new film to reinforce the #STAYHOMENOW message as the government extends the lockdown across the UK. The film to be shared on social media features UK frontline keyworkers, actors and singers speaking the words of the 1939 song “We’ll Meet Again” made famous by Dame Vera Lynn, which she recently re-recorded with […]
Over the past 3 weeks, #StellaArtois has launched a program in more than 10 countries across the world to support local bars and restaurants during the COVID-19 crisis. Through a gift-card matching program, Stella Artois has been able to raise more than $2.5 million in 3 weeks for these local businesses, and has the ambition […]