The new commercial playfully challenges nonsense tech applications and continues the Stuck.in Consultancy Saga of “I AI” and “1000 Slides” -also produced by GUT- to show a different way of transforming businesses Globant (NYSE: GLOB), a digitally native company focused on reinventing businesses through innovative technology solutions, today launched its new commercial ‘Taste ID.’ The film is the latest […]
Industry veteran brings years of experience in writing, multimedia, social media and digital to award-winning agency Award-winning creative agency GUT has appointed Katherine O’Brien as Executive Creative Director to oversee the delivery of effective, impactful creative work. O’Brien, who has won multiple industry honors including being named to the Adweek Creative 100 List in 2022 and receiving […]
She will be based in Miami, the Network’s HQ, and starts September 5th Today, independent creative agency network GUT announces it is appointing Sandra Alfaro as its first-ever U.S. CEO, who will be responsible for managing the day-to-day operations of GUT’s office in Miami, the Network’s headquarters, as well as its GUT Los Angeles office, […]
The new commercial, which was developed by the creative agency GUT, lays out—with sarcasm—how these days, many consultancies are trying to keep up with the AI trend. It highlights the importance of Globant’s deep expertise in bringing together Artificial and Human Intelligence to deliver unique and innovative solutions. Globant, a digitally native company focused on […]
She will be based in Miami, GUT’s HQ, and starts November 2
Today, independent creative agency network GUT names Andrea Diquez as its first Global Chief Executive Officer, who will be responsible for overseeing and growing the entire GUT Network alongside Founders Anselmo Ramos and Gaston Bigio, GUT’s Partners and leadership, effective November 2nd. The Global CEO role is a first for GUT since its founding in […]
Carefully cropped photos of Serena Williams, Brooks Koepka, Alex Morgan, Nneka Ogwumike and Anthony Davis reveal that Joy Has Always Been The Ultimate Trophy
Michelob Ultra Reframes What A Trophy Truly Is
The agency will be led by Managing Director Camila Prado and Chief Strategy Officer Samantha Hernández
GUT Opens Its Newest Office in Mexico City, 5th In Independent Network
Global independent creative agency GUT announces the promotion of Fernando Ribeiro to Global Chief Strategy Officer, the first person to hold this role at the agency. His promotion demonstrates the agency’s continued growth and investment in senior leadership, and comes after it announced the opening of its fourth office in Toronto. He will report to […]
To help raise awareness about the care needed to avoid the infection and spread of the coronavirus, GUT and Mercado Libre designed an alternative logo, in which the shaking hands are replaced by an elbow bump. Since last friday, the brand changed the logo at all its points of contact from the e-commerce platform to LinkedIn, for as long as necessary. “Mercado Libre is a […]
Agency elevates Production, Creative & Finance departments with internal promotions
Independent advertising agency, GUT, today announces four promotions — Renata Neumann to Head of Production, Jeff Hodgson and Eliana Ferrer to Creative Directors, and Giselle Reggianni to CFO across all three GUT offices. These promotions are a testament to GUT’s investment in the personal growth of all team members, as well as the strength of its production, creative and finance teams. Neumann […]