Creative technology advertising platform Ad-Lib Digital continues its recruitment drive, boosting its line-up with three further senior appointments. Stacey Edwards, who is the second hire from Criteo in two months, is Ad-Lib’s first Global Head of Operations and Finance; Scarlett Long, ex Digital Strategy lead at Merkle Periscopix becomes Head of Client Services at Ad-Lib; and Charlie Ashe, experienced programmatic strategist is […]
Clarity, the Milton Keynes based integrated marketing agency, announced the appointment of their new Creative Director, James Warfield. Following the recent appointments of Henrietta Cheung, Business Development Director andLouise Coffey, People Director, who between them bring 26 years agency experience, James will work with the wider creative department to oversee creative output across all clients. Drawing on […]
The technology, media and telecommunications (TMT) practice at Deloitte, the business advisory firm, has announced its predictions for the UK TMT sector in 2019. The news comes following the launch of the eighteenth edition of Deloitte’s TMT Predictions 2019 report. Smart Speakers: the hear and now Deloitte predicts that smart speakers – internet-connected speakers with integrated […]
Boots Opticians unveils a new campaign showcasing how they can help consumers feel confident and find frames they’ll love. This bring consumers to that ‘feel good frame moment’ when they find the perfect pair. The creative idea was born from the fact that many consumers, particularly 35 to 50 year olds who have never needed […]
Ourtime, the dating website dedicated to singles over 50, launches a new campaign set to hit screens across the UK on Tuesday 15th January 2019. ‘Unasked’ targets over 50s who don’t feel bound by traditional stereotypes and are looking to live life to the full. Ourtime’s latest campaign celebrates the joy of spending time together through shared […]
When life’s constant and unavoidable communication gets too much, sometimes you must go off the grid. ‘Welcome to Life’ say Porsche in two new films by Kemper Kommunikation and Bee Film, shot on the Isle of Skye to promote the highly anticipated 718 Boxster T and 718 Cayman T. Production company, Bee Film, were tasked […]
Ted Baker, the quintessentially British brand famed for its quirky yet commercial fashion offering and unique, playful storytelling, has partnered with Kickdynamic to offer live, automated and personalised email to their customers. Through this partnership, the global lifestyle brand is reducing its internal manual email build processes, increasing customer engagement and enhancing the performance of its email […]
Iconic foil brand, Bacofoil, is back on TV, investing in an ATL sponsorship campaign across ITV’s Sunday morning cooking shows to support its Non-Stick Kitchen Foil. The exciting ITV Sunday cooking segment will provide the UK with a variety of recipes and showcase exotic locations with Ainsley Harriott’s Caribbean Kitchen and Parveen Ashraf’s Indian Kitchen, […]
Manchester design agency LOVE has beaten off stiff competition to win a three-way pitch to design an immersive Gin Distillery Experience in Manchester, for Quintessential Brands owned, Thomas Dakin. The multi award-winning agency has a long-standing track record in designing innovative consumer experiences around the world, from the award-winning Johnnie Walker Houses in Asia, to […]
Artefact, one of Europe’s largest independent data-driven marketing group, listed on the French Euronext Stock Exchange, has appointed Sarah De Martin as UK managing director. Sarah was previously managing partner at OMD EMEA, and before that was at IPG Mediabrands’ Initiative and Starcom Mediavest Group. She brings more than 15 years of global and local UK […]