Rise Of The Not Everyday

BY Katie Maritz – Senior Structural Designer at PB Creative

Rise Of The Not Everyday

ERA OF THE GREAT UNWASHED Covid-19 has made all of us wash our hands until they bleed and wash our clothes every time we return from the shops.  If that doesn’t chime with your reality, then you may be putting yourself at risk.  What seems strange is that, for at least the last year, we have been […]

PB Creative Collaborates with Rexona for Global Teen Launch

PB Creative Collaborates with Rexona for Global Teen Launch

Award winning brand design agency PB Creative has continued its partnership with global FMCG brand owner Unilever, to create a new Rexona (Degree in the US / Sure in the UK) anti-perspirant range for the teen market. Keen to launch a suite of anti-perspirant products tailored specifically to keep teens feeling fresh, the Rexona brand […]

PB Creative unleashes AXE’s ‘Wild’ side

PB Creative unleashes AXE’s ‘Wild’ side

Award winning brand design agency PB Creative has continued its partnership with global FMCG brand owner Unilever to create a new range identity and pack designs for male grooming brand AXE (LYNX in the UK). Tapping into the growing trend of naturally inspired products, the AXE brand team collaborated with global strategic design partner PB, […]

PB Creative Boosts Senior Team in a push for Further Growth

PB Creative Boosts Senior Team in a push for Further Growth

Brand design agency PB Creative has announced the appointment of Velda Croot as New Business Director to further boost its senior team and drive growth.  The appointment comes on the back of the appointment of Anna Amos as Client Services Director and Lloyd Moffat as Creative Director. Founded in 2010, PB Creative was named 4th […]

Imperial Leather cleans up with a new brand identity for Foamburst by PB Creative

Imperial Leather cleans up with a new brand identity for Foamburst by PB Creative

London-based design agency PB Creative gives Imperial Leather Foamburst an exuberant new lease of life with a fresh brand and packaging identity. Foamburst arrived on the market with its completely unique gel-to-foam formula just over 20 years ago, with the most recent redesign in 2013. Its innovative product and packaging meant that it made a […]

Carex relaunches its antibacterial hand-gel range with a design by PB Creative

Carex relaunches its antibacterial hand-gel range with a design by PB Creative

The UK’s original hand-gel range, Carex, is relaunching with a holistic 2D and 3D redesign by brand and packaging design agency PB Creative. Ever since Carex pioneered everyday antibacterial hand gel more than 20 years ago, the sector has experienced astounding growth. But a proliferation of me-too brands had resulted in a bland, generic category, […]

AXE launches a new gifting range, with experience-led global design by PB Creative

AXE launches a new gifting range, with experience-led global design by PB Creative

AXE (LYNX in the UK) introduces a new gifting range with a holistic 2D and 3D packaging design by London-based AXE brand guardians, PB Creative. In the build up to the festive period, AXE’s parent company Unilever asked PB Creative to further enhance its gifting experience for 2018, while reducing complexity and increasing sustainability. PB […]