Barclays, one of the UK’s leading financial services providers, has today unveiled its latest campaign ‘Be a step ahead with Barclays Premier’, highlighting how Barclays Premier helps Mass Affluent customers navigate increasingly complex financial decisions while balancing busy working and family lives. Created by global agency of record VCCP, the integrated campaign responds to a banking category […]
CrossCountry has unveiled a new large-scale mural in Manchester’s Northern Quarter, transforming a city wall into a giant fridge door covered with travel mementoes, postcards, photographs and keepsakes collected from journeys across the UK. Created with McCann in Birmingham, Been There, Seen That is the latest expression of CrossCountry‘s Take Us On Your Journey brand platform, celebrating the memories, connections and stories that sit behind every […]
McCann’s specialist social and influencer division; McCann Content Studios helped Aldi turn quick reactions and unmistakable humour into a World Cup win – without paying a penny to FIFA. Aldi and McCann Content Studios have topped retail’s World Cup creator conversation, with independent research finding that the supermarket generated the largest creator share of voice of […]
LTA, the governing body of tennis in Britain, has launched a new advertising campaign encouraging families to give tennis a go. The accessibility campaign features the nation’s favourite celebrity couple, Stacey Solomon and Joe Swash giving tennis its own version of what a knockabout is for football, inviting Britain’s families to experience the fun to […]
This summer, fan-favourite advertising platform “If Carlsberg Did…” makes an official comeback, appearing in Carlsberg campaigns for the first time since 2016. The iconic phrase has always championed “access to the best,” historically taking everyday moments and reimagining the absolute best version of them – resulting in unforgettable ads like the legendary Carlsberg holiday resort, […]
British Heart Foundation (BHF) have launched “Three Minutes to Kill”, new work which reimagines football’s controversial three-minute hydration breaks into a vital fundraising and awareness platform. Launched ahead of England’s quarter final face off against Norway on Saturday, the campaign is built around a simple insight: while football fans have been describing the new hydration breaks as […]
Tesco turns store touch points to wood, so superstitious England fans can wish their team luck Even when it comes to supporting your nation’s football team, Tesco knows that, home or away, every little helps. Ahead of England’s highly anticipated semi-final clash with Argentina, the supermarket is calling on the nation’s shoppers to give our […]
Volkswagen is celebrating 50 years of the GTI with a new campaign by Bernbach, which recognises the enduring love affair that fans have for the iconic hot hatchback. This campaign shows how the GTI has inspired five decades of passion in its drivers and the 60-second film is centred on showcasing a timeline of the […]
The number of agency professionals contemplating leaving due to the pressure of business development stands at nearly three quarters, according to The Great Pitch Poll 2026 Image credit: Adobe Stock The results of The Great Pitch Poll 2026, the annual industry survey undertaken by international business development consultancy The Great Pitch Company, are out. The […]
Latest iteration of iconic ‘white out of red’ campaign highlights The Economist’s power to provide intelligence, clarity, and uncommon sense in a world of half-baked opinion and misinformation. Cocogun has collaborated with The Economist to create a new series of out of home advertising that reinforces its commitment to truth and reason in an era […]