EVERY LITTLE BIT OF LUCK HELPS

EVERY LITTLE BIT OF LUCK HELPS

Tesco turns store touch points to wood, so superstitious England fans can wish their team luck Even when it comes to supporting your nation’s football team, Tesco knows that, home or away, every little helps. Ahead of England’s highly anticipated semi-final clash with Argentina, the supermarket is calling on the nation’s shoppers to give our […]

Pitch Pressure is Crushing Adland as a Shocking 73% Consider Quitting the Industry

Pitch Pressure is Crushing Adland as a Shocking 73% Consider Quitting the Industry

The number of agency professionals contemplating leaving due to the pressure of business development stands at nearly three quarters, according to The Great Pitch Poll 2026 Image credit: Adobe Stock The results of The Great Pitch Poll 2026, the annual industry survey undertaken by international business development consultancy The Great Pitch Company, are out. The […]

Cocogun collaborates with The Economist on new outdoor work for the US and UK

Cocogun collaborates with The Economist on new outdoor work for the US and UK

Latest iteration of iconic ‘white out of red’ campaign highlights The Economist’s power to provide intelligence, clarity, and uncommon sense in a world of half-baked opinion and misinformation. Cocogun has collaborated with The Economist to create a new series of out of home advertising that reinforces its commitment to truth and reason in an era […]

Global and Manchester Airport unveil new digital billboards to supercharge campaigns for brands

Global and Manchester Airport unveil new digital billboards to supercharge campaigns for brands

Global, the Media & Entertainment group, and Manchester Airport, have launched a suite of brand-new digital billboards across the airport’s newly renovated and expanded Terminal 2. The state-of-the-art screens provide advertisers with new opportunities to reach more than 32 million inbound and outbound passengers. Manchester Airport’s £1.3 billion revamp of Terminal 2 now introduces a 4K HD […]

Gosh! is Mad About Veg in new CTV & OOH campaign from Insiders

Gosh! is Mad About Veg in new CTV & OOH campaign from Insiders

Plant-based food brand Gosh! has launched a cross-platform ad campaign celebrating its unapologetic, cult-like devotion to vegetables. Created by Insiders, Mad About Veg is a new brand platform that is being unveiled across, CTV, OOH, YouTube and social today. Media was handled by JAA Media. Rather than aiming to convert meat eaters, or focusing on dietary choices, […]

M+C Saatchi Sport & Entertainment Appointed as Global PR Agency for Boss and Hugo

M+C Saatchi Sport & Entertainment Appointed as Global PR Agency for Boss and Hugo

M+C Saatchi Sport & Entertainment appointed as global PR agency of record for HUGO BOSS’s brands BOSS and HUGO.  The engagement will see M+C Saatchi Sport & Entertainment support the company’s brand communications team both globally, leveraging their expertise to help define overarching brand communications directives, as well as across key markets including the UK, US and […]

EE launches new brand campaign highlighting how to get the edge with 5G+ on the UK’s best network

EE launches new brand campaign highlighting how to get the edge with 5G+ on the UK’s best network

EE, the UK’s best network*, has today launched its new brand campaign, Get the Edge. Created by Publicis Groupe UK’s cross-agency team, the work highlights how customers can get ahead with 5G+ on EE, it’s most powerful and reliable form of 5G connectivity*. The campaign creative has been led by Saatchi & Saatchi, and launches with […]

impact.com Announces 2026 iPX London Event, Bringing Together Global Leaders to Explore the Future of AI-driven Partnerships

impact.com Announces 2026 iPX London Event, Bringing Together Global Leaders to Explore the Future of AI-driven Partnerships

Annual Partnerships Experience (iPX) event returns on 30th June, featuring expanded AI programming, product innovation roadmap, and a keynote from legendary movie creative Jason Bevan impact.com, the global infrastructure for partnership-driven commerce, has announced the agenda for the London edition of its iPX event, which takes place at the Science Museum in London on 30th June. The […]

Shiny Toy Guns Takes its Shot at the UK Market

Shiny Toy Guns Takes its Shot at the UK Market

Independent Pakistani production company brings its distinct South Asian creative perspective to the UK with the opening of a new London office Pioneering service-based production company Shiny Toy Guns has expanded to the UK, marking a significant new chapter for the female-led independent company which is known for work spanning advertising, film, and cultural storytelling. […]