MarComm News are loving this tactical Print Ad by Uncommon for The Guardian 1920 An American woman can vote. 1952 An Asian American woman can vote. 1965 A Black American woman can vote. 2021 A Black, Asian American woman can win. Hope is Power. The Guardian. There is nothing more to comment on this. Kudos […]
- Integrated marketing and communications agency wins social, PR and content brief –
Pilot Lite has appointed integrated marketing and communications agency The 10 Group to launch w’air– a sustainable clothing care disruptor – across social, PR and content following a competitive pitch. w’air, the simple, hand-held device that uses pioneering hydrodynamic technology to clean clothes in an easier, more effective, eco-friendly way, will formally launch in May, supported […]
The Social-First Brand Born Social grow event series with launch of virtual talks
Born Social Presents… the popular event series by award-winning social media agency, Born Social, is back with a new edition that gets straight to the point of social strategy for brands in 2021. Each month, Born Social will reveal a new event as part of The Social First Brand Series, exploring the social opportunity for brands and […]
Just Eat, a leading global marketplace for online food delivery, is launching a fresh, new UK campaign created by McCann London under the tagline ‘We Got It,’ celebrating a service expansion into the delivery of major brands such as McDonald’s, KFC and Greggs. The new ad will run alongside the brand’s ongoing ‘Did Somebody Say’ campaign, featuring Snoop Dogg. The new campaign aims to show that Just […]
krow promotes Annie Fox to ECD, Aileen Ross to Group Head of Strategy and Matt Watts to Group Head of Planning in new management line-up that also includes Darryl George as Deputy ECD
Agency krow London has installed a new management line-up, promoting the former Deputy ECD Annie Fox to ECD and ex-Planning Director Matt Watts to Group Head of Planning. The move also sees Aileen Ross, the agency’s multi-award-winning Planning Director – who has been the lead planner on the DFS business for eight years – promoted […]
Acquisition gives full-service independent branding and marketing agency a strong presence in the Midwest market
Phenomenon, the independent full-service branding and marketing agency, has acquired Marketing Supply Co., the Detroit-based, data-driven growth marketing company, to expand its expertise in the digital and growth marketing fields. The merger creates an agency with a full portfolio of services, ranging from strategy, branding, design and advertising to the pinpoint, digital targeting of consumers across online […]
New Research Reveals Dichotomy Between CMOs Low Risk Go-to-Market Approach and Desire to Rescale Strategies from 2020
Seventy-three percent of chief marketing officers (CMOs) report they will rely on existing customers to fuel growth in 2021, rather than looking to develop new markets, according to Gartner, Inc. The inaugural Gartner CMO Strategic Priorities Survey 2021 shows that 39% of CMOs plan to increase sales of existing products to existing customers, while 34% will introduce […]
Marking a strong start to the new year, Sparkol, the Bristol based technology business, has launched its new brand created by Mr B & Friends. Sparkol provides its customers with innovative software and video tools that help create inspiring presentations and storytelling, together with studio services that turn the mundane into the magical. Their globally […]
Move follows recent promotion of Nicky Bullard to European Chairwoman
MRM UK announced today that John Treacy has joined as Executive Creative Director. Commenting on this appointment Nicky Bullard, recently promoted to Chairwoman, MRM Europe in addition to her ongoing role as Chairwoman and Chief Creative Officer MRM UK, said, “What a way to start 2021, off the back of being the most awarded UK agency at the DMAs, we snag JT, one […]
Blended with fresh, natural spring water from the hills of Dartmoor, Black Tor Rumneeded a premium brand and bottle to announce its arrival in the growing craft-rum sector. The pure, uncompromising character of the rum is reflected through the granite tor-inspired personality and identity. Since launch, sales have snowballed — so much so, that Black Tor […]