Creative Campaign Celebrates Company that Revolutionized American Hair Styling Mrs&Mr, the creative, design and branding agency, is launching a redesigned visual identity and advertising campaign for Conair, the leading hair beauty brand that introduced the iconic pistol-grip hair dryer to America in the 1960s. The bold visual redesign completely transforms the look and feel of […]
Cornett has expanded its creative bench with the addition of senior art director Aleigh Hawking and senior copywriter Nick Rog, who will play key roles across the agency’s portfolio of clients, with a particular focus on Nissin Foods USA, including Cup Noodles, Top Ramen, and Hot & Spicy Fire Wok. “Aleigh impressed us from the start […]
Inspired by carnivorous plants, the new identity is all about creative survival Female-owned, full-service agency Cornett has launched a new visual identity that taps into the eccentric brilliance of the natural world. Inspired by the natural beauty of Lexington, KY, the agency’s HQ, the new look reflects the ingenuity of carnivorous plants: to thrive in […]
Design-first innovation company recognized globally for reimagining the traditional agency model 404 Innovation Studio is celebrating its second anniversary, continuing its mission to challenge the traditional agency model and create narratives, products, and experiences that people wish existed. Founded in 2023, 404 is a design-first innovation studio. Its founders believe that change in the advertising and […]
Data shows ‘worrying underrepresentation’ of women, people from working class and ethnic minority backgrounds, and disabled people in creative sector leadership – with Creative UK calling for change Today, a new report from Creative UK – the national membership body for the cultural and creative industries – sets out significant gaps in leadership diversity across the cultural […]
Independent agency Fold7 has appointed Dillah Zakbah, as Deputy Executive Creative Director. Dillah, a winner of 26 Cannes Lions, joins from Uncommon Creative Studio where she has been Creative Director since March 2024. Zakbah will join on the 30th September and will report to Fold7’s Executive Creative Director, Dave Billing. As part of a broad […]
Austin Scott, chief creative officer at Brandon, has released Before You Get the Brief: A Field Guide to Launching and Fueling Your Creative Career, a candid, no-nonsense manual for students and junior creatives navigating one of the toughest job markets in advertising history. Scott has spent more than 15 years at agencies including FCB, Leo Burnett, BBDO, […]
NIVEA Serum-Infused Micellar Water Skin Glow In the latest Spotlight, Product of the Year sat down with Olivia Oulaghan, Brand Manager at NIVEA, to hear how the brand continues to light up skincare aisles, add sparkle and redefine the makeup removal category. Tell us about your product and why it resonates with consumers. It’s one […]
Today, Boots launches its first long-term behaviour change campaign in a bid to get Brits to think of their pharmacist first when they have a health concern. The campaign features a humorous new TV advert that sees pharmacists pop up in unexpected places as people start to notice symptoms of ill health – from cafés […]
Burger King UK is flipping the script on celebrity endorsements with a new campaign, ‘Not Made By Gordon’. Born out of a desire to highlight Burger King’s quality credentials, the campaign playfully showcases the chef’s humorous (and ultimately failed) attempts to get involved with Burger King’s creation. Forget your typical chef-approved partnership; this campaign is […]