Personal space is no laughing matter in Finland. When Finns wait for their buses, the crowd typically disperses as much as humanly possible. One would have to see it to believe it. And many have, as evidenced by the number of pictures circulating online. Shot by amused passers-by, they feature a typical morning or evening […]
Publicis Media’s bespoke client model Marriott 1 Media (M1M), has launched a new campaign for Marriott International using scented out of home and dynamic technology, tapping into moments when people are looking for escape from daily life. Kicking off today – Blue Monday – the day labelled as ‘the most depressing day of the year’, […]
The newspaper is taking over digital billboards at multiple sites The Economist, a leading source of analysis on international business and world affairs, this week announced the launch of a new billboard advertising campaign, created by AMV BBDO. In this pivotal year of Brexit, the US elections, and the UN Climate Change Summit in Glasgow, […]
The NHS is launching a brand-new TV advert using over-blown movie reactions to minor health concerns, to encourage people to ‘take the drama our of minor illnesses’ and see their pharmacist. The ‘Help Us, Help You – Get It Seen To’ TV ad campaign uses horror, rom-com and action movie themes in a tongue-in-cheek way […]
PG tips teams up with charities to help reduce loneliness PG tips, the nation’s favourite tea brand[1], is launching a new brand purpose initiative ‘Cuppas Taste Better Together’ – its biggest campaign in five years. The Unilever brand will be working alongside mental health, community and wellness charities, Samaritans, Time To Change and The Big […]
This month, Havas reprises Durex’s Ladies, Let’s Lube campaign with a cheeky nod to everyone whose January is a bit drier than expected. The tactical press, social and OOH ad injects some double answers into the concept of Dry January, as the question ‘Dry Jan?’ is answered simply with a bottle of Durex Naturals Intimate […]
Today, 20th January 2020 marks the launch of the first 40 Over Forty, a platform where anyone can nominate colleagues and those they admire, to celebrate what they bring to the advertising, marketing and media industry because of their age, not despite it. 40 Over Forty aims to shine a much-needed spotlight on the talent surrounding us and to acknowledge men and women within a […]
New campaign from VCCP Hot chocolate has had a real renaissance in the last few years, with coffee shops offering a whole host of exciting and seasonal hot chocolate flavours. But Cadbury are here to remind everyone that making hot chocolate at home is just as easy and just as delicious, with lots of options […]
Integrated social promotion #GiveGROAGo uses automated Twitter coupons to offer student discount Co-op has used a highly targeted, dynamic digital out-of-home campaign using location data to drive demand for its new and exclusive, extensive plant-based range, GRO. GRO’s aim is to celebrate the diversity and deliciousness of plant-based food and the range is designed with […]
Topdeck Travel the global travel brand has repositioned itself, supported by its first ever campaign created with next generation specialist creative agency ZAK, in a bid to engage and recruit new audiences. For their youth audience, travel is their liberation from normal life. Except it isn’t. Travel is full of fakery and it’s a sea of sameness. […]