Hawkstone, the record-breaking beer and cider brand founded by Jeremy Clarkson, made its much-anticipated television debut last night after famously having its first-ever advert banned. The brand aired a 40-second solus spot in the final break before England’s FIFA World Cup match against Croatia, with Diddly Squat Farm’s Kaleb Cooper taking centre stage as the […]
EE, the UK’s best network*, has today launched its new brand campaign, Get the Edge. Created by Publicis Groupe UK’s cross-agency team, the work highlights how customers can get ahead with 5G+ on EE, it’s most powerful and reliable form of 5G connectivity*. The campaign creative has been led by Saatchi & Saatchi, and launches with […]
A future-facing brand campaign from the UK’s biggest network, backed by an £11bn investment Vodafone has unveiled ‘The Nation’s Biggest Network’, its biggest and most ambitious brand campaign to date. Built on the scale of the VodafoneThree merger — which brings together the combined network of Vodafone and Three to form The Nation’s Network — the […]
PepsiCo’s STING® Unveils a Multi-Market Creative Platform With Fred & Farid Paris. PepsiCo’s STING® MENA launches its new 2026 region-wide creative platform titled ‘مولعين الليل في — By Day We Obey, At Night We Let Go’. With this rallying cry, STING® and creative house Fred & Farid Paris ignite a seven-market campaign that transforms everyday routine […]
Raindrop agency tells the story of Daniel Rotman and his passion for cats Full-service creative agency Raindrop is launching a high-profile integrated advertising campaign that introduces Daniel Rotman, the founder of Pretty Litter, and tells the humorous and heartfelt story behind the creation of the breakthrough cat litter brand. Rotman plays a passionate and sweet-natured inventor in the […]
Jump Trading and SportsPredict.com today unveiled a new global advertising campaign to launch the Jump Trading Probability Cup, a worldwide forecasting competition that turns soccer’s biggest summer into a test of judgment, probability, and decision-making under uncertainty. Developed with agency StrawberryFrog the campaign goes live today across digital and social channels. The campaign is built to do one thing: find […]
‘Smooth, Done Right’ emphasizes EWC’s 20-year expertise and thousands of trained specialists In partnership with creative and branding agency Yard NYC, European Wax Center (EWC) is launching ‘Smooth, Done Right™’, a new brand platform that marks a full-scale brand transformation for the industry leader in hair removal. As part of this evolution, Yard NYC has […]
Campaign Uses Disruptive Humor to Put a 40-Year Legacy Brand Back Where It Belongs: In Front of the Families Who Need It Most A landmark Stanford University report released in May found that reading scores for U.S. students declined by more than six-tenths of a class year in 83% of school districts between 2015 and […]
Creative strategy breaks from category by celebrating joys of life outdoors Rival, an independent integrated marketing consultancy with offices in Boston, London and Cape Town, South Africa, is launching an integrated advertising campaign for Lawn Doctor that veers away from “perfect lawn” category conventions in favor of a raucous, relatable approach. The creative strategy, encapsulated in the […]
The All England Lawn Tennis Club launches its second campaign under brand platform ‘There is only one Wimbledon’ ahead of The Championships, Wimbledon 2026. Today, The All England Lawn Tennis Club unveils its highly anticipated 2026 campaign ahead of the 139th staging of The Championships, Wimbledon. Created in partnership with lead creative agency VCCP, ‘Where beauty meets the battle’ […]