Safe Hugs”, the first legal assistance to protect fans from their emotional outbursts in Qatar

<strong>“<em>Safe Hugs</em>”, the first legal assistance to protect fans from their emotional outbursts in Qatar</strong>

Can anyone imagine fans not being able to hug to celebrate a goal scored by their team? Taking this in mind,  Naranja X, an Argentine fintech company with more than 5.5 million users, developed a 24-hour legal assistance service designed specifically for those who cannot suppress the urge to hug in public during the World […]

Hoopla Digital launches language translation product to help brands deliver inclusive advertising

Hoopla Digital launches language translation product to help brands deliver inclusive advertising

Digital advertising platform Hoopla Digital today announced the launch of Hoopla Language, an industry-leading digital advertising language translation product.  Hoopla Language helps switch digital advertising across copy and audio subtitles from English into other dialects. The new product helps brands to ensure they are accessible to all users within multicultural markets for greater inclusion.  Focal […]

ClubStubs and Appetite Creative develop collectible ticket stubs for major sporting events on the Solana Blockchain

<strong>ClubStubs and Appetite Creative develop collectible ticket stubs for major sporting events on the Solana Blockchain</strong>

Digital sports collectibles platform ClubStubs, in partnership with creative technology studio Appetite Creative, has created commemorative non-fungible token (NFT) ticket stubs available to American Football fans across more than 100 live games during the 2022 season.   The unique crypto-based rewards system includes games tied to real-world matchups, with the NFTs hosted on the Solana blockchain featuring […]

EXPANDI GROUP PARTNERS WITH AUDIENCERATE TO DELIVER HIGHLY TARGETED B2B DATA SEGMENTS ON GOOGLE DV360

EXPANDI GROUP PARTNERS WITH AUDIENCERATE TO DELIVER HIGHLY TARGETED B2B DATA SEGMENTS ON GOOGLE DV360

Expandi Group, one of the largest EMEA B2B data-platform, digital-advertising and marketing-services providers, and Audiencerate, the identity hub enabling compliant data-driven advertising, today announced a partnership to provide companies and agencies with access to targeted B2B EMEA data segments on Google DV360. The partnership will allow advertisers to improve the results of their campaigns focusing on key […]

CELEBRATING INTERNATIONAL POLAR BEAR WEEK, MINI USA REVEALS 2023 MINI COOPER ELECTRIC SE IN NEW NANUQ WHITE COLOR INFLUENCED BY MINI FANS

<strong>CELEBRATING INTERNATIONAL POLAR BEAR WEEK, MINI USA REVEALS 2023 MINI COOPER ELECTRIC SE IN NEW NANUQ WHITE COLOR INFLUENCED BY MINI FANS</strong>

Following the celebration of International Polar Bear Week, (October 30-November 5), MINI USA announces the launch of a new Nanuq white paint finish on the 2023 MINI Electric Cooper SE.  The new paint color, named Nanuq White was inspired by the name of the loveable polar bear character created by the brand’s creative agency Pereira O’Dell along […]

A Great App Doesn’t Mean Consumers Will Stick Around for the Main Course

The Halverson Group’s Restaurant Intelligence Dashboard provides vital data on how consumers are using restaurant apps

A Great App Doesn’t Mean Consumers Will Stick Around for the Main Course

When it comes to apps, consumer behavior doesn’t always follow a predictable path. That’s especially true of restaurant apps, which emerged during the pandemic as a key communications and sales channel for dining establishments of every type. They have proved popular among diners, according to “The Battle for Mobile App Mindshare” by Halverson Group, a […]

SEGA partners with Way To Blue to launch newest platform game Sonic Frontiers with Hedgehog Bonfire Safety Day featuring Ben Fogle

Families were invited to come and learn how to have a hedgehog friendly Bonfire Night with the British Hedgehog Preservation Society, Ben Fogle and SEGA

SEGA partners with Way To Blue to launch newest platform game Sonic Frontiers with Hedgehog Bonfire Safety Day featuring Ben Fogle

Video games giant SEGA has partnered with global integrated communications agency Way To Blue to launch its newest platform game Sonic Frontiers. To mark the launch, on 27th October 2022, SEGA partnered with The British Hedgehog Preservation Society and Ben Fogle, to host a fun family education day to raise awareness of hedgehog welfare on Bonfire Night.  Families were invited […]

Adverty and Apex Mobile Media announce partnership to offer In-Play gaming inventory in Canada

Apex Mobile Media will act as a reseller partner, representing Adverty's ground-breaking in-game ad formats across the Canadian market.

Adverty and Apex Mobile Media announce partnership to offer In-Play gaming inventory in Canada

Adverty AB today unveils a partnership with Apex Gaming Network, a division of Apex Mobile Media, having signed an agreement that allows the network to represent and sell Adverty’s inventory in Canada, with the potential for campaigns also to run in the US. This partnership will enable advertisers in the region to benefit from seamless […]

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