IKEA SWEDEN CLEANS UP ITS ACT, IN A NEW OUTDOOR CAMPAIGN.

IKEA SWEDEN CLEANS UP ITS ACT, IN A NEW OUTDOOR CAMPAIGN.

Everyone´s home is a mess – more or less. IKEA Sweden are now showcasing the best way to reset everyday life, in a literally tidy campaign. Outdoor installations reveal “the other side” of things, by hiding the storage solution in plain sight –highlighting SAMLA as the hero without a cape. The storage boxes are filled […]

LERMA/ Names José Julián Acosta as Head of Production

LERMA/ Names José Julián Acosta as Head of Production

Former Monks AI Solutions Director and FCB Chicago production leader joins as LERMA/ continues investing in the leadership and capabilities shaping its next era LERMA/ has named José Julián Acosta Head of Production, marking the latest investment in the independent agency’s next era of growth and creative ambition. Acosta will lead the agency’s integrated production […]

VIOOH expands programmatic DOOH access in the US with Screenverse partnership

VIOOH expands programmatic DOOH access in the US with Screenverse partnership

Today, VIOOH, the leading premium global digital out-of-home (DOOH) supply-side platform (SSP), announced a strategic partnership with Screenverse who brings premium DOOH inventory to advertisers across a wide range of environments, from retail, residential, and office to transit, entertainment, healthcare, and more. With national scale, a highly experienced sales team, and hands-on, white-glove support, Screenverse […]

Maynards Bassetts ‘Sets the Juice Loose’ in High-Stakes Lift Takeover

Maynards Bassetts ‘Sets the Juice Loose’ in High-Stakes Lift Takeover

The award-winning brand platform returns, putting iconic Jelly Babies and Wine Gums back in jeopardy with a dangerously delicious new format  This summer Maynards Bassetts is upping the ante in its latest playful chapter of its long-standing, award-winning ‘Set the Juice Loose’ campaign. Crafted by global creative agency of record, VCCP, the new instalment once […]

Dave Bullen Joins The Social Lights as VP of Creative

Dave Bullen Joins The Social Lights as VP of Creative

Veteran Brand Storyteller Brings Two Decades of Big-Idea Thinking To Growing Social-First Agency The Social Lights, the woman-owned social-first agency, has named Dave Bullen VP of Creative. Bullen joins from MONO, the Minneapolis creative agency where he spent 16 years, most recently as group creative director. Bullen has spent more than 20 years as an art director, leading […]

CreatorOS becomes Nutcake, pairing its established platform with AI-driven data analysis

CreatorOS becomes Nutcake, pairing its established platform with AI-driven data analysis

CreatorOS, the creator marketing platform that has powered campaigns for brands including McDonald’s, Three, Crocs, Subway and Channel 4, today announced it has rebranded to Nutcake. Following the recent launch of its AI-powered assistant with the same name, the company is bringing its entire offering under one name. CreatorOS established its infrastructure for end-to-end creator […]

Dotted Line Agency Announces Jean-Pierre Bovie as Executive Creative Director

Dotted Line Agency Announces Jean-Pierre Bovie as Executive Creative Director

Dotted Line Agency has appointed Jean-Pierre Bovie executive creative director. Bovie brings more than 20 years of creative leadership across retail, healthcare, CPG, nonprofit, entertainment and public-sector work. His experience spans brand platforms and integrated campaigns for The Coca-Cola Company, Walmart, Meijer, Children’s National Hospital and the Centers for Disease Control and Prevention. He joins […]

El Pollo Loco Adds The Many to Its Creative Agency Roster

El Pollo Loco Adds The Many to Its Creative Agency Roster

El Pollo Loco has added The Many to its creative agency roster, selecting the independent, integrated shop to lead creative for the brand’s next stage of growth. The appointment reunites The Many with El Pollo Loco’s CMO, Jill Adams, and VP of Creative & Culture, Grant Knapp — both longtime collaborators. Together, they built a […]

A bit of mischief, going unheard

A bit of mischief, going unheard

Audi & BBH London create a mesmerising spectacle with ‘After Dark’, that sees the Audi e-tron range skilfully evade security to get onto the Silverstone race track. A new epic creative spot for Audi’s fully electric e-tron range celebrates quiet confidence as a powerful asset, steering the e-tron away from the category norms back to […]

2026 Mid-Year Consumer Spending: Inflation Driving Fewer Purchases, Higher Value Orders

2026 Mid-Year Consumer Spending: Inflation Driving Fewer Purchases, Higher Value Orders

US consumers are spending more money than they did in 2025, but not in the way retailers expected. They’re making significantly fewer purchases and doing far more research before committing to purchases. The shift reflects inflation-driven price pressures – but pricing alone doesn’t explain it. Online prices rose just 2%-3% over the same period according to Adobe Digital Insights, […]

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