‘Born With Two Hearts’ by DUDE London mirrors two sensations experienced while driving the prestigious car brand with the dual functionality of a hybrid engine Luxury car brand Lamborghini has launched a multi-channel international campaign for the release of the latest addition to its high-performance sports car and supercar range, the new Urus SE. Created […]
VOOM Nutrition launches bold new campaign in collaboration with McCann VOOM Nutrition sets out to celebrate the power of plants in its launch campaign for POWR, its vegan sports endurance bar. Developed by leading creative agency McCann Bristol, ‘The Climb’ is a cautionary tale that follows a free climber preparing to tackle ‘the Big One’, […]
Independent brand design agency Vault49 share the appointment of Rose Akehurst as Managing Director of its London studio. Rose joins the global agency from an eight-year stint at Design Bridge and Partners where she held several posts across its New York and London studios, most recently as Head of Growth UK. Jonathan Kenyon, Co-Founder of […]
In October, 2023, Truly Hard Seltzer and the NHL® announced a multiyear Canadian partnership, naming Truly Hard Seltzer an Official Hard Seltzer of the NHL in Canada. To introduce the partnership between Truly Hard Seltzer and the National Hockey League, agency partner Momentum Worldwide, Canada developed the platform – ‘For The True’. In a country […]
SOS Children’s Villages expose the harsh realities of child labor in the brickmaking, mining, and tobacco industries with a thought-provoking workwear collection designed specifically for children. Every day, millions of children, some as young as five, are forced to perform hazardous labor in the mining, brick, and tobacco industries. With this initiative, SOS aims to […]
Online threats are becoming more complex — and scarier — making it increasingly difficult for the everyday Internet user to traverse the web safely. Luckily, independent creative agency Madwell highlights some potential solutions in its latest campaign for OpenText. Madwell took a creative and humorous approach to the campaign, leveraging an innovative extended reality (XR) stage where different scenarios are acted […]
Creative, design and advertising agency Colossus has developed a new brand identity for the historic Boston Symphony Orchestra (BSO) and its sub-brands The Boston Pops, Tanglewood, and Symphony Hall, Co-Founder and ECD Travis Robertson announced today. The agency also worked to craft a new brand strategy and brand architecture for the BSO. This is the […]
Creative agency BMB is pleased to announce the appointment of Laurent Simon as its new Chief Creative Officer. He succeeds Matt Lever, former CCO who left BMB at the end of last year. Laurent brings nearly two decades of experience and a stellar track record of creativity to BMB. He will be responsible for leading the agency’s creative output, […]
The Integrated Media Business Completes the Global Rollout of The Mindset Platform™, GumGum’s Cookieless Solution for the Future of Digital Advertising GumGum, the leading contextual-first, global digital advertising platform, today announces the integration of Playground xyz’s media portfolio into its Asia-Pacific (APAC) business – creating a powerful suite of AI-powered, advanced contextual ad solutions to […]
The partnership will see Onetag’s DealCurate cookieless curation platform integrated into Multilocal’s programmatic offering Multilocal, the programmatic specialist, has announced a global integration with AI-powered curation platform Onetag. Multilocal will add Onetag DealCurate into its offering, enabling its clients to access Onetag’s supply of premium publisher inventory globally. Onetag’s smart curation programmatic platform uses impression-level […]