GumGum uses innovative new solution to create the perfect match between Heineken and its consumers, enhancing audience outcomes across two leading drinks brands The Heineken Company has leveraged a breakthrough attention tool for two of its flagship campaigns this summer, marking one of the first times the solution has been used in UK markets. Attentive […]
New campaign created by VCCP urges motorists to check in on loved ones while waiting for their MOT Today, leading automotive maintenance provider, Kwik Fit, and its creative agency of record VCCP launches ‘Kwik Chat’, a new nationwide campaign which aims to shine a spotlight on mental wellbeing and inspire action from its customers. Kwik […]
VCCP wins lead agency remit, including the build of an co-located end-to-end delivery team, for London Business School London Business School (LBS), one of the world’s leading business schools, has today announced the appointment of VCCP as its lead global integrated agency of record, following a competitive pitch process. The appointment covers brand strategy and […]
Co-founder and Non-Executive Chairman of global media advisory mediasense joins the board of the intelligent media operations platform Camphouse as it scales its enterprise solutions, global footprint and AI capabilities. Camphouse, the intelligent media operations platform, today announced that Graham Brown, Co-founder and Non-Executive Chairman of mediasense, has joined the Camphouse Board as a Non-Executive […]
As interest in Women’s football continues to grow, Chase is expanding its existing partnership with ITV to include Senior England Women’s matches until 2028, alongside its sponsorship of the Senior England Men’s coverage. Chase first began sponsoring ITV’s coverage of Senior England Men’s coverage in 2025. All games will be broadcast live and free to […]
Fortnight Collective is extending Sun Valley Resort’s “Ski on the Sunny Side” campaign for the 2026-27 season with “Make the Sunny Side Your Own,” a creator-led continuation of the platform. The campaign runs from August through April 2027 across video, social, out-of-home, digital banners and email. Media will run nationally on YouTube, CTV, local Boise […]
Formerly Harkey Media, FRAME OOH expands in New York and Chicago as it Accelerates Acquisitions and Development Nationwide The launch of FRAME OOH, an independent out-of-home advertising company formerly known as Harkey Media. Alongside the new name, the company is expanding its national relevance with acquisitions across the country. FRAME OOH has expanded its New […]
The New Modern Standard Network Offers Ad Agencies And Brands A Pre-Vetted Community Of Creative Talent And Production Capabilities Designed To Flex Around Every Project Modern Standard, a new creative production/post ‘network’ founded by industry veteran Jenny Lumpkin, has launched with a different vision for how brands, agencies and creative talent can work together. Rather than […]
Happy View, created in partnership with Hospital CEMA, transforms the iconic Happy Meal box into a playful vision-screening tool, bringing children’s eye health and preventive care closer to families. In celebration of Children’s Month and National Reading Day on October 12, McDonald’s presents Happy View, an initiative that transforms the Happy Meal box into a […]
‘It’s not fine dining. It’s fine Dine In.’ – new campaign brings the rituals of eating out home for Waitrose’s Dine In and Takeaway ranges Waitrose is celebrating the joy of a night in with a new campaign from Wonderhood Studios, spotlighting the supermarket’s premium No.1 £15 Dine In for Two and new No.1 £18 […]