The agency evolves the kefir pioneer for its next stage of growth, creating a more distinctive brand built for the future. The UK’s No 1 Kefir brand, Biotiful Gut Health, has unveiled a new brand world design, created with strategic design consultancy Lewis Moberly. Having establish kefir as a mainstream offer in the UK, Biotiful […]
Best-selling author Dawn O’Porter joins as ambassador for year two, following a 27% increase in brand favourability Dr. Oetker Ristorante has renewed its Radio Times Book Club partnership for a second year, after the debut campaign boosted brand favourability by 27%*, bringing together books and pizza to inspire the perfect night in. Dawn O’Porter leads […]
We Are Social is driving forward a centralised approach for paid social performance content, and select campaigns across key European and Middle Eastern markets for Deliveroo. To deliver this, the account will be serviced by a cross-market team leveraging We Are Social’s network across its UK, Italy, France, and Dubai offices. Together, they will cover […]
Clever Social Media Effort Taps Into Popular #texttosongs Trend To Give Voice To Unhappy Cable Customers Bray & Co., the independent, award-winning, full-service creative agency focused on helping brands Rise Above, has launched a savvy social media campaign for Fidium Residential Fiber Internet that turns real complaints about competing internet providers into Fidium-themed songs, with […]
Strategic leadership hire accelerates Independent’s ambition to build Europe’s leading sport and entertainment group, introducing a distinctive commercial offer bridging world-class talent, external rights holders, and global brands. Independent Talent Group today announces the appointment of Dan Chard in the newly created role of Chief Commercial Officer. The senior appointment marks the latest milestone in Independent’s […]
The North East Mayoral Strategic Authority has appointed BrandXYZ and Newcastle-based Gardiner Richardson to create the brand for the region’s proposed future integrated transport network. Purpose-driven brand and communications agency BrandXYZ joined forces with Newcastle-based Gardiner Richardson for the competitive public tender, combining BrandXYZ’s specialist transport-branding expertise with Gardiner Richardson’s award-winning creative development and design […]
Barclays has today unveiled its latest Barclays Direct Investing campaign, ‘Good Move’, reinforcing its commitment to help more people invest and close the UK’s investment gap. The campaign showcases Barclays Direct Investing’s award-winning platform, now available with no monthly fee, and highlights how Barclays is helping customers invest with confidence and take positive action towards […]
Daawat Extra Long Grain Basmati Rice Some brands ‘sow the seeds’ of success and hope for the best. Daawat plants them with care, tends them for years, then lets them age like fine ‘champagne’. We went behind the scenes at LT Foods brand Daawat to hear from UK Managing Director Anmol Arora about the long […]
Today, creative industries educational charity The Challenger Academy, global integrated agency VCCP, and global in-house marketing transformation company, OLIVER, have announced a new partnership with The King’s Trust for this year’s ‘Biggest Pitch of the Year’ – giving young people across Staffordshire and Nottingham the opportunity to create a brand campaign for the charity. Now […]
Global brand design agency Conran Design Group today unveils an emotionally-charged brand refresh for UK-based luxury serviced apartments and branded residences company, Cheval Collection. As hotel giants and non-hospitality lifestyle brands continue to blur the lines of the luxury accommodation market, Cheval Collection needed to ensure their brand truly reflected their business of today, whilst […]