Thrilling Campaign Unveiled at TwitchCon 2023 Catalyst and Streamlabs, a leading provider of live streaming tools and brand of Logitech, have unveiled an exciting evolution of Streamlabs’ brand identity. The new brand campaign pays tribute to live streamers who overcome obstacles of the ever-evolving creator economy to build a community around their passions while showcasing […]
With increasing amounts of mergers, acquisitions and consolidations of traditional mainline agencies along with an ever increasing demand for digital, what’s lost is the culture of advertising. A culture that provokes, moves and communicates, those in and around them, that consume and create it. One such product of that culture is Scarecrow M&C Saatchi, an […]
Rick re-records iconic hit single ‘Never Gonna Give You Up’ to highlight how everyone’s hearing is different Specsavers today unveils a new, integrated marketing campaign fronted by music legend, Rick Astley, to get the nation talking and thinking differently about their hearing. To kick-start that national conversation, Rick has re-recorded his iconic 80s hit single […]
The appointment is the first senior hire by Chief Creative Officer Carren O’Keefe, who joined the agency this summer. Digitas has bolstered its creative credentials by hiring Eric Chia as the agency’s first ECD of Design. The appointment is indicative of the agency’s commitment to craft, and its focus on bringing technology and design closer […]
This innovative sweepstakes takes inspiration from blood-filled events in the game to help players save lives in the real world – and they can win a custom-built PC, infused with real human blood In honor of Diablo IV’s Season of Blood, people in the United States are getting the chance to take part in a […]
Ideated by creative agency LePub, the campaign is an invitation to indulge in your daily routine and embrace delight. Marvis, the Italian toothpaste brand, originating in Florence, has launched a fresh positioning campaign titled “Marvel Your Routine” to challenge the notion that oral hygiene is a tasteless, clinical chore. A farewell to a boring routine […]
Marcel (part of Publicis Groupe) is proud to announce the appointment of Léoda Esteve as Managing Director, alongside Blandine Mercier and Benjamin Taïeb. This appointment marks a new era for the agency, following the appointment of Youri Guerassimov and Gaëtan du Peloux as Co-Presidents. Charles Georges-Picot, the former Co-President of Marcel, has left the agency […]
BMB has created a short film exploring what life is like for those who are living with secondary breast cancer for Breast Cancer Now, the UK’s leading breast cancer research and support charity, to mark the end of Breast Cancer Awareness Month. Secondary breast cancer is when cancer cells spread from the breast to other […]
At a time when the climate issue is at its peak worldwide, the Swedish energy company, Göteborg Energi, makes an unexpected move in collaboration with the communications agency, Welcom. The campaign is called “Do Less for the Climate” and is currently running in Sweden in print media, outdoor, digital and on social media. Under the […]
Strategically Curated to Elevate Brand Engagement through Innovative Design and Media Synergy While Panda Express is a notable player in the QSR domain, a pivotal opportunity lies in converting its widespread recognition into increased brand consideration to achieve incremental business growth. In partnership with The Many, The Many Studios, and Pal8 Media, Panda Express unfurls […]