In Q2 2024, impact.com welcomed hundreds of new clients, delivered new innovations and product enhancements, and was again recognised by leading award programs for the excellence of its partnership management platform. impact.com, the world’s leading partnership management platform, announced today continued strong performance in Q2 2024 driven by the company’s client expansion and new product […]
Hue & Cry | Certified B Corp announces the appointment of Mike Beukes as Executive Creative Director. Beukes brings with him over 20 years of experience leading creative across iconic brands including Sony, Mastercard, Pepsi and Glenfiddich. Beukes has worked for multiple world-renowned agencies over the past two decades, including Saatchi & Saatchi, TBWA, Publicis, Engine, and […]
First full-service work from redpill targets UK and US audiences Beaches Resorts, part of Sandals Resorts International, is launching a cross-platform campaign to promote its Turks & Caicos resort featuring influencers instead of models for the first time. The new campaign has been created and produced by influencer marketing agency, redpill, and marks its first […]
Jordan focuses on the intersection of business acumen and transformative creative to drive the #1 U.S. B2B agency into the future Bader Rutter announced today David Jordan as its new chief executive officer. Jordan becomes the fourth CEO in the employee-owned agency’s 50-year history succeeding Jeff Young, who will remain chairman of the board of […]
“Float Flex” Asks Americans to Train to Lift One of Fast Food’s Heaviest Drinks A&W, America’s oldest franchised restaurant chain, is bulking up its annual National Root Beer Float Day promotion this August 6th with a nationwide challenge for those who think they’ve got the muscle to handle one of the heaviest drinks in fast […]
New ‘Deflatables’ campaign by McCann Birmingham looks to raise awareness of the environmental impact of holiday inflatables As millions of Brits prepare for their summer holidays, Thomas Cook and the Marine Conservation Society have launched a new campaign by McCann Birmingham to raise awareness of the environmental impact of abandoned inflatables. The call follows results […]
Kate Allsop from The&Partnership joins as Group Creative LeadDave Robinson, ex adam&eveDDB joins as Group Design Lead Specsavers Creative continues to bolster its inhouse team with senior hires and promotions as it scales to meet the global needs of the business. Creative Director, Richard James is promoted to the new role of Global Creative Director. […]
The campaign for the launch of the Suzuki Swift is the first from TMW following its appointment Announced today, Suzuki has unveiled its integrated campaign for the new Suzuki Swift. Created by integrated creative agency TMW, the campaign builds upon the brand’s Good Different platform. Whilst other automotive ads have become increasingly formulaic, Suzuki and […]
Through Data Science and AI Grooming Experiences, Wilkinson Sword Aims to Boost Men’s Confidence and Mastery of Facial Hair Styles for Modern Dating Wilkinson Sword has launched an integrated communications campaign to help men master the dating game. “Date Night Mastered”, conceived by creative agency Space, has been built upon insights uncovered by an extensive study combining data science and […]
New role for marketing expert comes after serving as SVP since 2021 Robert W. Sprague, founder and CEO of full-service creative agency Yes&, today announced the promotion of Debbie Bates-Schrott to chief marketing officer. Bates-Schrott has served as SVP since 2021. In this new CMO role, she is tasked with overseeing a team that promotes brand awareness, engages with […]
