– New Lotto campaign spotlights the innovative game change that now gives players ‘one ticket, two chances to win’ – – End-to-end campaign sees real–world activations follow, led by ‘Two Yolks: Lotto’s Luckiest Café’, a first for The National Lottery – Allwyn, operator of The National Lottery, today unveils a new, large-scale integrated summer marketing campaign […]
Ahead of Father’s Day (21 June), John Lewis and Saatchi & Saatchi have launched ‘The Honest Dad Unboxing’, a new social-first campaign designed to help the nation become better gifters and put an end to disappointing ‘dad-tat’. Following on from John Lewis’ Mother’s Day work with Daisy May Cooper, the six-part content series stars actor, comedian and […]
Regional Creative Frames Unique Benefits Delivered By 80-Year-Old Automotive Dealership Dotted Line Agency (DLA), an independent full-service advertising agency based in Richmond and Atlanta, is breaking a new branding campaign for First Team Auto Group, an automobile dealership with 80 years of distinguished service for the 1.8 million residents of the Hampton Roads region of coastal Virginia. The […]
Why smart companies are activating their executives and how to build a program around it By Elena Kacan – Social Strategy Director, Yes& I’ve been in social media strategy for more than a decade. I’ve watched platforms reinvent themselves, algorithms shift right after I perfected the playbook, and budgets chase every new format that promised […]
The expansion sees Haygarth’s Steve Rogers join as ECD of VCCP’s Retail and Experience team, with global appliance leader De’Longhi Group signed as inaugural client for the new offering Integrated global challenger network, VCCP, today announces an evolved era for its retail and commerce capabilities, launching a dedicated Retail Media division and appointing industry heavyweight […]
Creative Vet Brings a Passion for Brands and a History of Business Wins and Creative Awards Fortnight Collective, the independent brand accelerator based in Boulder, CO, today announced that Peter Alsante, a former executive creative director at BBDO and Grey’s flagship New York offices, has been named chief creative officer. Alsante will spearhead the creative discipline […]
Without creates new brand for Club Condor to bring unprecedented golf club to central London Strategic branding agency Without has unveiled a new brand for Club Condor, London’s first exclusive destination for the urban golfer built around the complete game of golf. Set within a historic former bank at no.1 Fleet Street, Club Condor will offer an […]
Samsung Ads’ Behind the Screens 2026 report, built on first-party TV data, reveals shifting behaviours across the total TV ecosystem – linear, streaming, gaming and the home screen Fragmentation in Connected TV viewing is not a passing trend – it is the new normal. And audiences are no longer experiencing CTV as a collection of […]
Danish NGO Plastic Change launches a new NSFW warning about male fertility and microplastics this World Environment Day, June 5th ‘May contain traces of nuts’ is a universal disclaimer on food packaging and for those people with life-threatening allergies, it’s a vital warning about hidden toxic ingredients. But we should all be concerned about traces […]
Created by makemepulse for the Claims Conference, ‘Benno’s Light’ transforms survivor testimony into an intimate mixed-reality journey to help younger generations connect with the past As the number of living Holocaust survivors continues to decline, the challenge facing educators and cultural institutions is not just how to archive their testimonies, but how to ensure future […]