‘A World of Their Own’: Dairylea Dunkers show how good it feels to be given a little autonomy in childhood

‘A World of Their Own’: Dairylea Dunkers show how good it feels to be given a little autonomy in childhood

The new campaign by VCCP captures how something as simple as dunking your cheese however you please can make childhood feel like the whole world is your own Dairylea, the snackable cheese brand adored by kids and families for generations, is back today with the latest chapter in its ‘Set Them Free with Dairylea’ brand […]

Nicole Byer and Devon Walker Make HIV Prevention Sexy in Majority and Gilead Sciences’ “Up to Date” Campaign

Nicole Byer and Devon Walker Make HIV Prevention Sexy in Majority and Gilead Sciences’ “Up to Date” Campaign

Creative agency Majority has launched “Up to Date,” a new campaign for Gilead Sciences’ Care For The Culture platform starring comedian-actors Nicole Byer and Devon Walker. The campaign aims to make HIV prevention feel more personal, relevant and actionable for Black women by meeting them in authentic moments of dating, intimacy and self-advocacy. The work […]

CROSSCOUNTRY CONTINUES PASSENGER FIRST CAMPAIGN WITH LATEST INSTALMENT OF TAKE US ON YOUR JOURNEY

CROSSCOUNTRY CONTINUES PASSENGER FIRST CAMPAIGN WITH LATEST INSTALMENT OF TAKE US ON YOUR JOURNEY

CrossCountry trains has launched its fourth creative instalment of Take Us On Your Journey in time for the summer season. Created in partnership with McCann in Birmingham, the latest chapter, follows Ruby and her grandad as they set off on a CrossCountry adventure together, leaving behind Ruby’s best friend, Kevin, a pigeon. As they leave home, someone […]

TINDER DITCHES AWKWARD FIRST DATES WITH NEW DOUBLE DATE BRAND CAMPAIGN

TINDER DITCHES AWKWARD FIRST DATES WITH NEW DOUBLE DATE BRAND CAMPAIGN

Tinder unveils “Dump Traditional Dating”, a brand campaign celebrating its Double Date feature, a more social way to date Tinder is calling time on awkward silences, forced intimacy and overly formal first dates with “Dump Traditional Dating”, a new campaign celebrating its Double Date feature and a more social, relaxed way to meet. Produced by […]

The Brands That Win with AI May Not Be the Fastest Movers

The Brands That Win with AI May Not Be the Fastest Movers

Brands that stand out in the AI era are the ones willing to run the longer race. The real advantage comes from discipline, proprietary knowledge, and creative judgment—not just more content. By Eric Fulwiler, Co-founder & CEO, Rival Every company suddenly has the ability to generate content and marketing campaigns using artificial intelligence (AI). These days, […]

Together Hits Different: Müller and MyProtein champion the power of teamwork in new campaign

Together Hits Different: Müller and MyProtein champion the power of teamwork in new campaign

Integrated campaign celebrates the partnership that’s changing the protein-enriched dairy category with influencers GK Barry and Paul Olima Müller, the nation’s favourite dairy brand, today launches ‘Together Hits Different’: the new integrated campaign promotes Müller’s  partnership with Europe’s number one nutrition brand, Myprotein. Müller and Myprotein have collaborated since September 2024: since then the partnership […]

Britain, Fancy a Knockabout? Ask Stacey Solomon and Joe Swash in accessibility campaign from LTA

Britain, Fancy a Knockabout? Ask Stacey Solomon and Joe Swash in accessibility campaign from LTA

LTA, the governing body of tennis in Britain, has launched a new advertising campaign encouraging families to give tennis a go. The accessibility campaign features the nation’s favourite celebrity couple, Stacey Solomon and Joe Swash giving tennis its own version of what a knockabout is for football, inviting Britain’s families to experience the fun to […]

STRAWBERRYFROG LAUNCHES HIGH-PROFILE “TOP DOCTORS” CAMPAIGN FOR NORTHWELL HEALTH

STRAWBERRYFROG LAUNCHES HIGH-PROFILE “TOP DOCTORS” CAMPAIGN FOR NORTHWELL HEALTH

Campaign Touts Leadership In Number Of Top-Ranked Physicians To Reach Consumers In The Hyper-Competitive New York Metro DMA StrawberryFrog, the independent, full-service, creative advertising agency, is launching a high-impact campaign for Northwell Health across the New York City tristate region to promote the fact that Northwell Health features the most Top Doctors in America, based on Castle Connolly Top […]

Season 5 trailer drops for Netflix France’s Top 10 show

Season 5 trailer drops for Netflix France’s Top 10 show

Aspiring rappers gather before French hip hop legends in this industrial, slightly surreal, trailer for season 5 of Netflix’s hit rap competition Nouvelle École (streaming as Rhythm & Flow France in the UK and US). The Season 5 trailer launched online on Friday, 24 July. It was produced by Dissidence and directed by LateMilk, with VFX from […]