Concept subverts gloomy pandemic communications
Creative agency Designate has revealed its campaign for VisitBrighton which subverts the phrase “The New Normal” and points to what makes Brighton special: the city couldn’t do normal if it tried. The campaign encourages Brighton residents and visitors to escape the mundanity of this year with a trip to the city, by combining eye catching […]
New brand campaign launches ahead of the biggest retail period of the year.
eBay has unveiled a new through-the-line campaign at a time when economic uncertainty is driving more and more of the British public to buy and sell on the platform. The creative focuses on the rise of consumers selling the things they no longer need to fund the things they do, feeding a circular economy which ensures you can […]
888poker has launched its new poker platform – Poker 8, designed for recreational players, with an ad campaign that puts the player at the heart of the action. Created by Recipe, the brand campaign builds a clear, simple and differentiated proposition to encourage poker players to switch from their current poker operator to 888poker. The […]
M&C Saatchi is partnering with client O2 as it reaches the final stage of its recently launched Open House programme. In line with its commitment to creating a fair and equal landscape for all, the telecoms giant is collaborating with the creative agency to help select up to 15 candidates who will take up positions or placements at […]
Wunderman Thompson, a WPP agency, announced the launch of “Be a Showvoter”, a campaign to celebrate the record-setting 80 million absentee and mail-in voters who missed out on an “I voted” sticker this year. The New York agency collaborated with Wunderman Thompson designers and creators all over the country to make t-shirts emblazoned with unique […]
For National Cat Day, the SHEBA cat food brand launched #4AMStories campaign in solidarity with cat owners everywhere who know what it’s like to get woken up in the early morning hours by their feline friends. All cat parents have to cope with that 4AM feline alarm clock at some point, but what they might not know […]
The much-loved Argos Christmas gift guide, affectionately nicknamed ‘Book of Dreams’ is the inspiration for the retailer’s highly anticipated 2020 Christmas advertising campaign, launched Sunday to millions of viewers across the UK during Family Fortunes. The film, shot by award-winning director, James Rouse, taps into the nostalgia that so many people can identify with, eagerly looking through the […]
Following a competitive pitch, handled by the AAR, Wunderman Thompson UK has become the lead creative and digital agency for Sage (LON: SGE) and launched the pitch winning idea ‘Boss it’ just a month later. Sage is one of the UK’s largest listed technology companies, supporting more than one million businesses across the UK with technology that helps them to […]
October 2020 sees the launch of the first set of brand comms developed by Beta Good for OCEANTEE – the sustainable golf brand looking to change the golf industry for the better. OCEANTEE from Forever Beta on Vimeo. The hero piece is a brand film that tells the story of OCEANTEE. It centres around the […]
· LinkedIn launches light-hearted campaign that takes a glimpse at everyday work challenges, and how to overcome them ● The campaign goes live as the platform announces the launch of Career Explorer - a new interactive tool to help people find jobs that match their skills.
LinkedIn, the world’s largest professional network, launches an always-on social campaign, showcasing the simple and effective ways members can get the best from LinkedIn every day. The national campaign runs through to June 2021 across Facebook, Instagram, YouTube, Twitter and LinkedIn. Over five short videos, the series takes a light-hearted look at how one woman, Nadine, […]