Provocative work by VCCP for Create
Create, a UK charity that empowers lives through the creative arts, has today unveiled a striking street art mural in Shoreditch. The wall has been painted black and poses the question “Could you use a needle at 9 years old?” in bold red lettering. The campaign, developed by VCCP in partnership with Global Street Art, […]
– Elisabeth Yates joins deposit alternative provider flatfair as head of marketing– Yates has previously held senior roles at William Hill and Google– Hire continues rapid growth for one of London’s fastest-growing start-ups flatfair, a payment technology company that allows tenants to instantly rent a home with just their debit card, has appointed Elisabeth Yates […]
Sony Interactive Entertainment launched a new campaign for the PlayStation brand, “Heart.” This global PlayStation brand campaign, the latest with Sony’s creative agency, adam&eveDDB, is now live. This new brand spot for Sony Interactive Entertainment is designed to give viewers a taste of the powerful emotions gamers feel when playing on the PlayStation 4 console. The film opens on the ferocious barking […]
Wunderman Thompson, a WPP company, announced today that it has completed the acquisition of marketing technology consultancy XumaK, in a move that further strengthens its suite of Adobe-enabled capabilities. The acquisition of XumaK adds significant breadth and depth to Wunderman Thompson’s best-in-class experience technology offering, which delivers connected customer experiences to its global portfolio of […]
Citroën, accompanied by its agency BETC, demonstrates the Citroën C3 Aircross SUV’s versatility in its new global campaign “Cello”. The film tells the story of a young girl trying to find her way supported her father who is always at her side. After crashing her mountain bike, creating shapeless pottery and suffering a heavy defeat […]
TikTok is now one of the UK’s most downloaded apps, according to Digital 2020: The United Kingdom – a report released today by socially-led creative agency We Are Social and Hootsuite, the global leader in social media management. The short-form video platform, which did not feature in last year’s most downloaded list, follows three Facebook-owned […]
Not a lot, apparently. In a new campaign, Scandinavian Airlines (SAS) claims that everything from Swedish meatballs to the world-famous Danish is a copy. And that travellers are to blame. SAS launches a new campaign that questions the very origins of Scandinavia. The campaign’s centrepiece – an almost 3-minute film – is a timely, warm […]
Savanta, the global intelligence business, today announces the acquisition of the UK division of Future Thinking, a global data driven intelligence company that combines research with data science to produce actionable insight for clients, including Unilever, British Gas and LEGO. “We welcome the Future Thinking UK team to Savanta with open arms,” comments Roger Perowne, Global CEO at Savanta. “We’re pleased […]
The Chief Creative Officers of McCann Bogotá and Santiago talk about how they have faced the complex situation that Colombia and Chile are going through.
Has someone searched references in the network on offices that had faced a similar picture? What was your first reaction to protect your brands? José Ignacio Solari-McCann Santiago (JIS): McCann network is always active and it´s always data source, information or inspiration. After 18 October, we naturally resourced a lot of studies of regional or […]
As the Premier League concludes its first-ever winter break, Dark Horses knew fanatical football fans would be desperate to know just how their favourite players were using their week off. To bring those fans closer to all of their favourite Chelsea superstars, the agency has created “Chels Chat”, a 2-minute video that, literally, invites the […]