New Spots Feature “Feels” by Calvin Harris and Katy Perry Chime, the #1 most-loved mobile banking app, is launching the “Chime Feels” advertising campaign to help people feel good about the financial decisions that lead to life’s big events. SF-based agency Barrett developed the creative work. The spots began to air on February 6 on Broadcast, Streaming […]
Creators of the global AI phenomenon ‘The Uncreative Agency’ revealed A first-of-its-kind AI tool that has seized the attention of the global marketing industry, garnering more than 12,000 users in the space of 5 days and widespread international coverage, has today been revealed as the brainchild of global creative network DDB. ‘The Uncreative Agency’ is […]
Cyanite, a tech company with various software solutions in AI-powered music tagging and search, has launched the first search engine that can instantly translate complex text input into its closest musical equivalent. Similar to image creation services like Dall-E and Midjourney, users can now find matching music by telling the AI exactly what they need […]
Stella Artois is making its first foray into the virtual world of gaming, with the launch of Stella Artois Unfiltered mod packs and the picturesque fictional French village scene from its iconic ‘Beer, au Naturel’ TV advert, available to download and use in The Sims. Connecting with a new gaming audience, the bespoke world has […]
Are trends dying? One of the most traditionally accepted fashion trend cycle theories is that it lasts 20 years and undergoes 5 phases: This 20-year cycle is still present today for macrotrends, however, the lifespan of microtrends has been compressed. Before they lasted 3 to 5 years, now they can go through the same 5 stages […]
Creative agency The Many’s new digital Lunar New Year experience educates around the traditions of the holiday and ethos of the Panda brand with a celebratory interactive game. To celebrate the Lunar New Year, American Chinese fast food restaurant Panda Express is out with a new campaign from creative agency The Many that offers fans […]
When Bal Harbour Village needed a new online identity that reached both tourist and resident communities alike, they turned to the creative advertising agency Fuseideas. Elegantly located at the Northern tip of Miami-Dade County, Bal Harbour Village needed two separate websites that deliver the most important information to its respective audiences, while also telling the […]
Privately owned automotive retail group, Harwoods, has launched an e-commerce solution as part of its digital transformation project led by the UK team of global digital agency, DEPT®. DEPT® has launched the first e-commerce site for Harwoods – the trusted retail partner of luxury car manufacturers including Aston Martin, Bentley, Jaguar, Land Rover and McLaren […]
Audiencerate, the identity hub enabling data-driven advertising, today announced a partnership with Italian international sports institution Venezia Football Club to enhance the use of its first party online and offline customer data. Based in Venice, the Serie B division professional football club is looking to increase interaction with fans and other stakeholders across a variety […]
Could exercise be a simple solution to sharpen the mind and improve mental performance? That’s the question being asked by ASICS in a new global campaign, ‘Mind Games – The Experiment’. The campaign seeks to demonstrate ASICS’ ‘Sound Mind, Sound Body’ purpose in action and motivate more people to move by showing the power of exercise to […]