ShowHeroes Launches Custom Audio: AI-Driven Solution for Dynamic CTV Ads

ShowHeroes Launches Custom Audio: AI-Driven Solution for Dynamic CTV Ads

ShowHeroes, a global leader in digital video and connected TV (CTV) solutions, today announces the launch of Custom Audio Ads for CTV, a groundbreaking AI-powered product that enhances CTV advertising by personalising messages based on key contextual factors. This latest addition to the ShowHeroes portfolio is powered by a strategic integration with AudioStack—an end-to-end, AI-driven audio production […]

BAFTA and We Are Social Studios celebrate 2025 EE BAFTA Film Awards with social-first activation

BAFTA and We Are Social Studios celebrate 2025 EE BAFTA Film Awards with social-first activation

We Are Social Studios, the social-first production specialist division of We Are Social, is continuing its relationship with the leading arts charity and academy for the screen industries, BAFTA. The image features BAFTA Rising Star winner David Jonsson, along with award presenters Letitia Wright and James McAvoy. For the second consecutive year, We Are Social […]

David Dickinson Teams Up With Trouble Maker for iD Mobile’s Latest Campaign

David Dickinson Teams Up With Trouble Maker for iD Mobile’s Latest Campaign

“David Dickinson’s Refurb Phone Deals” challenges the nation’s hesitation about refurbished phones, showcasing their top quality and unbeatable savings Trouble Maker, the creative agency for challenger brands, has launched a bold new campaign for iD Mobile, one of the UK’s fastest-growing mobile virtual network operators (MNVO), featuring legendary TV presenter and national treasure David Dickinson. The campaign, […]

My Dog Twin matches humans with shelter dogs that resemble their appearance and personality

My Dog Twin matches humans with shelter dogs that resemble their appearance and personality

Transforming the adoption process into an engaging, shareable moment to help more shelter dogs find their forever homes Cheil Worldwide and “King ddangkong,” a shelter dog character famous on YouTube in South Korea, launched My Dog Twin which uses AI to connect potential pet parents with shelter dogs who share similar physical characteristics and personalities. 80 thousand […]

Utiq Brings Deterministic Telco-Powered Authentic Audiences to Onetag’s Smart Curation platform

Utiq Brings Deterministic Telco-Powered Authentic Audiences to Onetag’s Smart Curation platform

Brands and agencies can now activate Utiq’s first-party identifier, enabling privacy-first, cookieless, advanced audience targeting capabilities, without the need for third-party cookies, fingerprinting or other probabilistic techniques. Utiq, the European adtech company with a fully consented, privacy-compliant, telco-powered first-party identifier, today confirms their partnership and technical integration with Onetag, the next generation ad exchange built […]

Levoit’s Social Campaign Cleans Up with Lifestyle Influencers

Levoit’s Social Campaign Cleans Up with Lifestyle Influencers

AOR Joybyte leads a strategy that makes the brand the centerpiece of comfortable living Levoit, the brand dedicated to creating smart products for cleaner, more comfortable homes has launched its latest digital campaign with the help of more than 100 of today’s most beloved influencers across the lifestyle category. Created in collaboration with marketing agency […]

Telecom replaces its logo with personal messages from Athletes’ loved ones in new sponsorship initiative

Telecom replaces its logo with personal messages from Athletes’ loved ones in new sponsorship initiative

With ‘The Meaningful Logo’, Odido wants to connect athletes to the people that matter the most to them. During the year-long initiative, the Dutch telecom company plans to donate ad placements across several sports. Dutch telecom company Odido invited supporters at home to secretly submit personal messages to Dutch national team short track skaters. These […]

Jellyfish Launches Japan Airlines “You Mean the World’ Global Brand Campaign, Leveraging Liverpool FC Sponsorship

Jellyfish Launches Japan Airlines “You Mean the World’ Global Brand Campaign, Leveraging Liverpool FC Sponsorship

Japan Airlines (JAL) and leading global digital marketing business Jellyfish, proudly announce the launch of You Mean the World, a global brand campaign featuring Liverpool FC players. Japan Airlines is the Official Airline Partner of Liverpool Football Club. The campaign is rooted in the shared belief that every individual, whether a passenger in the sky […]

Guinness offers Fans the Chance to ‘Transfer That Pint’ on Deadline Day

Guinness offers Fans the Chance to ‘Transfer That Pint’ on Deadline Day

With only 3 days to go until transfer deadline day, Guinness, the Official Beer and Guinness 0.0 the Official Non-Alcoholic Beer of the Premier League, is giving football fans in Ireland the chance to #TransferThatPint and make their own game-changing switch before the window closes. Guinness is calling upon fans of the beautiful game to upgrade their […]

Onetag partners with Anonymised to reclaim the open web with ID-less, privacy-first advertising solutions

Onetag partners with Anonymised to reclaim the open web with ID-less, privacy-first advertising solutions

Privacy-compliant programmatic advertising takes a leap forward with the integration of Anonymised’s ID-less technology into Onetag’s Smart Curation platform Onetag, a leader in AI-powered programmatic advertising solutions, has announced a strategic partnership with Anonymised, a privacy-enhancing technology company specializing in ID-less activation and full programmatic capabilities, without the need for third-party cookies. This collaboration brings […]