With working parents in advertising feeling the squeeze of being always “on” for their children and their clients, Chemistry created “Cards of Commiseration” a Shopify site that offers up a selection of cards for parents that feel stretched beyond their limit.
These cards share funny sayings, including “Wanna trade kids?” and “My office mate is a total ass” pulled from real moments of the parents of Chemistry. The Cards of Commiseration give working parents the support of knowing we’re all trying (and maybe failing) right now with all proceeds are going to Feeding America.
Recognising there wasn’t a lot of content focused specifically on the struggle of working from home parents, Chemistry sourced stories from their own working parents, wrote and designed the cards and got this site up and running within a week.
Source: Chemistry
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