Precis Acquires Katté & Co to Bolster E-commerce Capabilities and Strengthen UK Presence

Precis, the full-service digital marketing agency, today announces the acquisition of Katté & Co, the full funnel paid media specialist for e-commerce brands. This acquisition reinforces its position as a leading global digital marketing agency and further strengthens its offerings for ecommerce brands. 

Pictured Above: Tom Katté

Katté & Co joins Precis following a string of acquisitions including Nucleus, Booster Box, The F Company, and Bannerboy. The acquisition comes on the heels of Precis’ recent launch of Alvie, a cutting-edge platform designed to empower e-commerce and B2C brands with a strategic control panel for performance marketing. By combining the strengths of Katté & Co with the international reach of Precis, the group is well-positioned to continue to partner with clients around the world to get the most out of their marketing investments.

Founded in 2014 by Tom Katté, Katté & Co has built a strong reputation for its forward-thinking approach to digital media buying, with a particular focus on paid search and paid social. The agency’s integrated creative offering for social channels, its data-driven approach, and its client roster, including Monsoon, Crew Clothing, and Dune, align perfectly with Precis’ vision of delivering innovative, integrated and impactful digital marketing solutions. 

Tom will join the Precis leadership team, focusing on integrating Katté’s people and services into Precis UK and ensuring that the group’s combined clients benefit from the newly formed partnership. The existing 30 strong Katté & Co team will join the team of 500 employees that make up the Precis Group and will be based in the UK office – effectively doubling the size of the UK team. 

Jess Merry, Managing Director of Precis UK comments: “We’re thrilled to welcome Katté & Co to the Precis family. Their knack for combining the best of data, human insights, and creativity to shape strategy really resonates with Precis. With the Katté & Co team now part of Precis, we’re strengthening our UK presence and gaining fantastic expertise in e-commerce marketing to better serve both UK and international clients.’’

Tom Katté, Founder of Katté & Co: “I’m incredibly excited to join the Precis Group, bringing Katté & Co’s expertise and shared vision into a larger, dynamic team. This partnership not only strengthens our UK presence but, with the support of a global network and access to Precis’ proprietary tech, Alvie, we’re now in an even stronger position to deliver impactful, global solutions for our clients. I couldn’t be happier to have found in Precis a team whose values and culture so closely align with ours. Together, we’re set to push the boundaries of what’s possible in performance marketing!”

Source: Precis

  Jess Merry, Precis, Tom Katté