Havas helia data experts tap into IBM intelligence to design a beer that’s full of New Year cheer
![Havas helia data experts tap into IBM intelligence to design a beer that’s full of New Year cheer Havas helia data experts tap into IBM intelligence to design a beer that’s full of New Year cheer](https://marcommnews.com/wp-content/uploads/2016/02/Bottle_1-701x526.jpg)
Customer engagement agency Havas helia has worked with IBM Watson to capture the mood of the nation during the New Year party season to create a world first â a beer that tastes of joy and optimism. Data experts at Havas helia analysed thousands of New Year related messages on social media and matched them […]