Danone reveals the harshness of winter season in dramatic OOH

Danone reveals the harshness of winter season in dramatic OOH

This January, Actimel is taking a bold approach to showcase the importance of supporting your immune system, especially during winter. A striking new billboard design, launching in London and Liverpool, will appear as though it has been battered and peeled away by harsh winter weather, creating an impactful visual message for passersby. The billboard’s text […]

Danone Teams with Dragon Rouge for the Design and Launch of Actimel Fruit & Veg Cultured Shot

Danone Teams with Dragon Rouge for the Design and Launch of Actimel Fruit & Veg Cultured Shot

Danone has released Actimel Fruit & Veg Cultured Shots in the UK, a groundbreaking innovation for Actimel that revolutionises the juices and smoothies category, with a refreshing, distinctive identity created by global independent branding and innovation agency Dragon Rouge. Actimel Fruit & Veg Cultured Shots aims to help Danone recruit younger consumers.The new product leverages […]