Contrapunto BBDO creates Friend:DS, a new AI-powered contacts app capable of finding 99% compatibility

Contrapunto BBDO creates Friend:DS, a new AI-powered contacts app capable of finding 99% compatibility

Friend:DS is the first application with artificial intelligence that, thanks to its analysis of language and writing cadence, connects people with the same affinities. In a test, volunteers verified that the application was 99% effective. The application, developed by Glassworks, arose from a premise: one of the most popular ways of meeting people today is through applications, […]

Two Yorkshire agencies partner to launch innovative new AI data product to help businesses grow B2B sales

Ampli and Third Foundation join forces to launch first of its kind Artificial Intelligence solution for B2B sales growth

Two Yorkshire agencies partner to launch innovative new AI data product to help businesses grow B2B sales

Two agencies have brought together their expertise to develop an Artificial Intelligence (AI) product which could revolutionise the efficiency and success of business to business (B2B) sales processes.  In a year when growing sales is going to be more of a priority than ever, AI experts Third Foundation and specialist B2B sales growth agency Ampli […]

VCCP demonstrate the extreme lengths McLaren’s engineers went through to shed weight and add power to the new 765LT

VCCP demonstrate the extreme lengths McLaren’s engineers went through to shed weight and add power to the new 765LT

McLaren have launched a new campaign for the 765LT, the latest in the LT line of stripped back, raw and track ready McLaren supercars.  The campaign is the first produced in collaboration with VCCP who, since winning the competitive pitch last year, have been working to bring more of the brand’s heritage for technology, purpose […]

Would you choose to have cats eyes or a super-smart brain? AI and bioethics experts ask ordinary people

In the latest mini-documentary film for cybersecurity brand Kaspersky by Beta Alliance, 6 families are asked to debate the real-world consequences and ethics of having their bodies changed by technology

Would you choose to have cats eyes or a super-smart brain? AI and bioethics experts ask ordinary people

Beta Alliance, part of the Forever Beta Group, has brought together two of the world’s foremost bioethics and AI experts, one a self-proclaimed “Mad Scientist”, to introduce ideas for how humanity augmented by technology could change the world to three regular families.  Imagine Beyond: What If? from Forever Beta on Vimeo. The short documentary includes suggestions ranging […]

Adobe Launches AI Services to Power Digital Business

Adobe Launches AI Services to Power Digital Business

 Adobe has today unveiled Intelligent Services, powered by the AI capabilities of Adobe Sensei. Built on Adobe Experience Platform, the new services will help brands overcome common challenges associated with AI, including the lack of AI expertise and implementation complexities.  The new Intelligent Services will be able to stitch together unstructured data under a common […]

Ex-YouGov director joins Yorkshire tech enterprise

Ex-YouGov director joins Yorkshire tech enterprise

Forward-thinking AI and Machine Learning (ML) organisation, Third Foundation, has appointed a former YouGov director to become its chief operating officer. Shirelle Grant was director of client management at YouGov and prior to that director at award-winning B2B marketing automation agency Stein IAS – responsible for the China division based in Shanghai. Her high-profile appointment […]

Artefact launches Amazon Scheduler tool

Artefact launches Amazon Scheduler tool

Hourly campaign management improves sponsored ad performance by up to 41% Artefact UK, an AI and data-driven agency, has upgraded its service for ecommerce brand clients with the launch of its new Amazon Scheduler tool. This allows clients to schedule ads within search results on a timed basis, a function that isn’t currently available through […]

Arla Finland announces AI app for animal welfare – “We wanted to create the world’s most transparent milk origin journey”

From today, consumers have the opportunity to view varied and up-to-date information on the welfare of cows. Arla Iris is the name of an app developed by Arla Finland that uses artificial intelligence technology. The app will be piloted on Tikka, an organic farm in Kurikka. Arla Single Estate Organic Milk will be the pilot product.

Arla Finland announces AI app for animal welfare – “We wanted to create the world’s most transparent milk origin journey”

This is reportedly the first time in the world that artificial intelligence is used to give consumers up-to-date information on animal welfare. Arla Finland’s CEO Kai Gyllström explains that the purpose of the new innovative app is to meet consumer expectations. – It is important for people to be sure that the living conditions of dairy farm cows are […]

NetFlorist and HelloFCB+ gets South African men to send flowers to their mates

NetFlorist and HelloFCB+ gets South African men to send flowers to their mates

What do South African men think about every six seconds? That’s right. Football. English Premier League Football, to be precise. Some would say they love it more than their, well, loved ones.  NetFlorist, South Africa’s biggest online florist, decided to take advantage of this by creating a selection of commiseration flower arrangements called ‘Bouquets for […]

Macmillan Cancer Support looks to AI to drive sign ups to ‘World’s Biggest Coffee Morning’

Macmillan Cancer Support looks to AI to drive sign ups to ‘World’s Biggest Coffee Morning’

Macmillan Cancer Support is using artificial intelligence (AI) to drive sign ups to its ‘World’s Biggest Coffee Morning’ event on 27th September. The UK’s leading cancer support charity is working with technology platform Automated Creative for the second year in a row, with the aim of encouraging people to sign up to host their own […]

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