Akshay Kumar lends his support to #18to82 campaign under ‘Niine Movement’

Akshay Kumar lends his support to #18to82 campaign under ‘Niine Movement’

Bollywood star’s and India’s very own ‘Pad Man’ Akshay Kumar is supporting a India-wide campaign – #18to82 – with the aim of bridging the gap between the 18% of menstruating females in India who use sanitary napkins, and the 82% predominantly engaging in unhygienic practices. The campaign launches ahead of the inauguration of the Niine […]

Rediffusion’s latest campaign for Eveready’s LED Bulbs featuring Bollywood’s Akshay Kumar

Rediffusion’s latest campaign for Eveready’s LED Bulbs featuring Bollywood’s Akshay Kumar

Rediffusion Y&R’s latest campaign featuring Bollywood actor, Akshay Kumar, the brand ambassador for Eveready Industries India Limited (EIIL) released in September, 2017. EIIL have always been leaders in innovation and provided products to consumers which are way ahead of its competition. The LED segment too is no exception. With state-of-the-art technology, EIIL are now able […]