Intermark Group’s Alabama Tourism Department Campaign Is for the Birders

Intermark Group’s Alabama Tourism Department Campaign Is for the Birders

The nation’s largest psychology-driven marketing firm, Intermark Group, has created an integrated marketing campaign for client Alabama Tourism Department’s (ATD) “Year of Alabama Birding” (YoAB). The ATD has invited bird lovers to flock to the state to observe the 430 bird species within its borders and immerse themselves in dynamic activities to enjoy the sights […]