Plum lands new positioning with a new TV spot and campaign from Founders Makers to help tackle cost-of-living challenges

<strong>Plum lands new positioning with a new TV spot and campaign from Founders Makers to help tackle cost-of-living challenges</strong>

Plum, the smart money app, today reveals its new ‘money motivated’ positioning with a TV spot and digital campaign created by Founders Makers. The new campaign communicates Plum’s holistic offering to help people save more and build their wealth, during a time when managing finances is arguably more important than ever.  The UK public has […]