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Home»Posts tagged with»Alistair MacCallum

Kinetic launches first universal behavioural planning platform for OOH media

By newsroom on December 12, 2019   Agency, Latest, Media  

Kinetic launches first universal behavioural planning platform for OOH media

Kinetic, the UK’s largest Out of Home (OOH) agency, today announces the launch of its new behavioural audience planning platform, Journeys, in a move that is set to transform the campaign planning capabilities in OOH media. Journeys has been created to deliver a greater understanding of audience behaviours on the go in order to enable brands to […]

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